Walking the Social Talk
Waxing UnLyrical
DECEMBER 6, 2010
You need an endgame, a plan for using that FB page, that Twitter account and a way to turn that engagement from awareness to sales, loyalty, advocacy, etc. ITA that social is not for everyone; you shouldnt be there "just because." ROI rears its head. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)" These fine folk did: Jan.
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