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31 free social media templates that will elevate your workflows

Sprout Social

LinkedIn marketing strategy template LinkedIn is more than just a hub for individual networking. This workbook template will prompt you to assess the strengths and weaknesses of your current LinkedIn strategy, so you can identify how to best use the network going forward. You use this social media metrics map, of course.

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A Free Social Media Proposal Template to Help You Win Clients

Hootsuite

Maybe you’re responding to an RFP (request for proposal). If you’re responding to an RFP, you may not have the option to speak to anyone at the potential client firm. If speaking to the prospect is not an option, comb through the RFP. Each objective should specify the platform(s), the metric(s), and an end date.

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The 6 Lifelong Laws of Content Marketing for Agencies

Convince & Convert

Smart agencies put as much priority on blog commenting, conference attendance, Linkedin group participation and other bridge-building as they do their own blog writing. Agencies should have a Facebook page, Linkedin page (for recruiting, if nothing else), and probably a G+ page too. It Starts at the Top.

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Social Pros 8 – Ian Greenleigh of Bazaarvoice

Convince & Convert

They talk about white papers at the top of the funnel and then buying guides and RFP guides a little further down the funnel. Over the past few months, Facebook has introduced new metrics, like people talking about us and engaged users and virality, which very few people still understand or are able to put into practice. Eric: Exactly.

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Social Pros 8 – Ian Greenleigh of Bazaarvoice

Convince & Convert

They talk about white papers at the top of the funnel and then buying guides and RFP guides a little further down the funnel. Over the past few months, Facebook has introduced new metrics, like people talking about us and engaged users and virality, which very few people still understand or are able to put into practice. Eric: Exactly.

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Social Pros 14 – Jason Falls, Social Media Explorer

Convince & Convert

Let’s be honest, if non-geeky Internet people don’t know what Alexa ranking is, it’s this metric system that is only quantified by this tool bar at.0001% Where are these people who are creating these RFP’s getting that from? At the end of the day, it’s about results, not scores and stuff. Eric : Sure.

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