Remove B2B Remove LinkedIn Remove Metrics Remove RFP
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The 6 Lifelong Laws of Content Marketing for Agencies

Convince & Convert

BlissPR is all B2B, and heavily blog-focused. Smart agencies put as much priority on blog commenting, conference attendance, Linkedin group participation and other bridge-building as they do their own blog writing. Agencies should have a Facebook page, Linkedin page (for recruiting, if nothing else), and probably a G+ page too.

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Social Pros 8 – Ian Greenleigh of Bazaarvoice

Convince & Convert

They talk about white papers at the top of the funnel and then buying guides and RFP guides a little further down the funnel. Over the past few months, Facebook has introduced new metrics, like people talking about us and engaged users and virality, which very few people still understand or are able to put into practice. Eric: Exactly.

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Social Pros 8 – Ian Greenleigh of Bazaarvoice

Convince & Convert

They talk about white papers at the top of the funnel and then buying guides and RFP guides a little further down the funnel. Over the past few months, Facebook has introduced new metrics, like people talking about us and engaged users and virality, which very few people still understand or are able to put into practice. Eric: Exactly.