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Social Media the One Bright Spot for PR Hiring

Proactive Report

You need to be able to use blogs, microblogs, social networks, RSS feeds and other tools to connect internal stakeholders as well as reach out to, and build a community with, your customers and other external audiences. You have to be able to craft a meaningful strategy that delivers results.

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Social Media Adoption Up – Engagement Still Lacking

Proactive Report

Not quite what I would call an active Twitter account, being that it is a real-time microblogging service.) specialty retail (23 companies). insurance (20). The study shows that Fortune 500 are definitely on board with social media and that Twitter is the current darling of the big companies. That’s up from 35% in 2009.

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How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

Online retailer Newegg isn’t afraid and proudly displays its Facebook reviews for all to see. Reply Jamie Gorman May 5, 2010 at 6:02 pm Tamar, I had a friend show me a FB page he is designing for an insurance agency where he put a promotional picture (save money on your insurance) where the profile picture would normally be.

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity SMM

A national survey of reporters and editors revealed that 89% use blogs for story research, 65% turn to social media sites such as Facebook and LinkedIn, and 52% utilize microblogging services such as Twitter. 75% of B2B marketers use microblogging tools such as Twitter vs. 49% of B2C marketers. according to Paul Dunay.

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