Josh S Peters

FEBRUARY 5, 2013

GOAL: Increase awareness of blue widgets and increase the sale of blue widgets by 10%. Building this will inform the rest of the strategy, content, and social media platforms you participate on. Knowing this will inform your marketing, social media, SEO, and content strategies. when possible.

Strategy 186

Strategy Wiki Sysomos Widget 186

Convince & Convert

AUGUST 10, 2010

Joe Fernandez is CEO of Klout , a provider of influence metrics that is being incorporated into a variety of social media tools (including CoTweet , a client of mine) Jay Baer : What’s changed in the last two years or so with regard to access to influencer information? I asked the CEOs about how this is working in practice.

Social CRM 135

Social CRM Influencer Klout Social Media 135

Techipedia: Tamar Weinberg

APRIL 8, 2010

If you reveal trade secrets or confidential information, you might be out of a job today and tomorrow when a future human resources representative finds out about your past infidelities. cheers, Mark Mark Evans Director of Communications Sysomos Inc. sysomos Reply Tamar Weinberg April 8, 2010 at 3:18 pm Thank you, Mark.

Social Media 268

Social Media Marketing Policies Sysomos 268

Webbiquity SMM

FEBRUARY 13, 2017

Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. The analytics tools built into social networks provide a bit more detail, though only within their own platforms. It comes in at an attractive starting price for your social media analytics.”

Social Media 207

Social Media Tools Netvibes Sample 207

Webbiquity SMM

AUGUST 16, 2010

For those who know little if anything about social media (there are more such people than you may realize; some in rather lofty positions at that), John McTigue offers an excellent primer covering the most popular tools, sites and strategies. 30 Tips: The Productivity Guide of Social Media by WebStudio 13.

Social Media 200

Social Media Tools Strategy Tips 200

Techipedia: Tamar Weinberg

JULY 7, 2010

“Just found this great post on green and orange widgets by @tamar&# ). Cheers, Sheldon, community manager for Sysomos Reply Tamar Weinberg July 7, 2010 at 2:17 pm Cool, thanks Sheldon. Celebrities with 2 million Twitter followers have social proof, but that doesn’t mean they necessarily have influence. Great post.

Social Media 251

Social Media Klout Influencer Feed 251