Convince & Convert

APRIL 20, 2010

Last week, I co-published a white paper with Chris Baggott , the CEO of Compendium Blogware (I’m on their advisory board). The free “Blogging’s Long Tail Approach&# white paper is devoted to describing this notion of blog content breadth, and its impact on search term selection, and search term optimization.

Hitwise 117

Hitwise Content Blogger Consultant 117

Webbiquity SMM

JANUARY 2, 2013

Social CRM is still confusing. Only 16% of companies say they currently have a social CRM system in place. 21% plan to implement such a system in the coming year, but another 17% “don’t know what a social CRM system is and why businesses need it.” WordPress Hosting SEO ). 92% of U.S.

Social Media 245

Social Media B2B Marketing SEO 245

Webbiquity SMM

MAY 10, 2011

Promote white papers / eBooks / reports for lead generation. Use “ads&# in your blog sidebar, and in-post text links where appropriate, to drive visitors to your white paper or other gated content download pages. And as a side benefit, this is helpful for SEO. Here are 20 ideas. Gather market intelligence.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Convince & Convert

MARCH 23, 2010

Humanize Your Blog Remember, it’s a blog not a white paper, and a key differentiator is personality. Include a photo of yourself on every page, and if it’s a group written blog, include photos of each author. Incidentally, these internal links are also a SEO positive) 4. Make links to your bio easy to find.

Social Media 119

Social Media Strategy Consultant RSS 119

Convince & Convert

SEPTEMBER 21, 2010

I’ve linked to a recent post of mine about Gartner’s recent report that half of social media campaigns will fail. link] seo company, high wycombe, buc Just thought i would Stumble upon this ideal opportunity to link build! Especially social media, but even SEO, PPC, email, etc. link] Alasdair Munn Good post.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

MAY 19, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Crowdsourcing: Beyond the Basics Why Content Marketing Matters To Me And Should To You Co-op SEO and the Future of Websites [link] Russ Henneberry Thanks for the opportunity to guest post!

Social Media 137

Social Media Strategy Consultant Social CRM 137