Akamai Marketing

APRIL 4, 2011

It might frustrate you to know that LOTS of people are lurkers. People who like results don’t like digital lurkers, because they can’t be tracked. Here’s the rub – lots of people are lurkers, but that doesn’t mean they don’t have value to you. I know I have a LOT of lurkers on my site.

Lurker 203

Lurker Klout Policies Consultant 203

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. But not likely the first order of business. Share This.

Communities 117

Communities Groups Groups Social Media 117

Razor Social

NOVEMBER 29, 0002

In an audience you will typically have the following: Lurkers – People that monitor what you share but don’t interact. Influencers – These are people that have access to a larger audience and have the potential of influencing this audience. You can group companies into different landscapes (e.g.

Analytics 89

Analytics Social Media How To Analysis 89

Diva Marketing Blog

APRIL 9, 2009

The Boomer Generation may be late to this party but will the shear numbers of the demographic influence SM? Today's Diva Marketing Talks explores a "new" demographic that is joining the social media conversation. Think that social media is all about Mils, Gen X or Gen Y? Think again.

WordFrame 45

WordFrame Social Media Web 2.0 Lurker 45

ProBlogger

JULY 29, 2011

Guests feel at home on other blogs that have more influence than their own. It takes a lot of time, effort, and talent to be in this elite group. They do well financially, are the most respected bloggers, and carry an enormous amount of influence in the blogosphere. There is something warm and cozy about traffic spikes.

Blogger 50

Blogger Blogosphere Hosting SEO 50

Convince & Convert

SEPTEMBER 20, 2010

Combined with their above average income and above average education, Twitter users’ propensity to interact with brands make them a huge potential source for Mass Influencers (although Forrester’s research says Facebook is a better pool ). link] [link] Kirsten Khire #7 – lurkers or inactive accts? Lots of lurkers.

Social Media 160

Social Media Statistics Strategy Research 160

Hootsuite

MAY 7, 2020

On Douyin, there are influencers with even more followers. But for every two TikTok lurkers there’s about one creator: 34% of the app’s daily active users in the U.S. Advertisers with access to TikTok’s self-service ads platform can set daily or all-time budget caps, starting with a minimum budget of $50 at the ad group level.

Marketing 145

Marketing Statistics Hashtag Startup 145