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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

There’s also good team functionality for assigning mentions for your team members to deal with. Trackur is a social media monitoring tool that provides executive reporting, sentiment analysis and influence scoring. They have 230k news sites in their index. It tracks mentions of your brand in 42 different languages.

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Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

The Ultimate Resource for Successful Small Business Websites (Samir Balwani): This isn’t completely social media marketing focused, but it definitely covers a great deal of detail on how smaller businesses (consulting firms, law firms, realtors, restaurants, retailers, etc.) Hey, Foursquare was pretty small once! C’mon.

Marketing 279
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What You Can Learn About Social Media Marketing from TLC

Techipedia: Tamar Weinberg

Around that time, though, I noticed that TLC was promoting Foursquare as Facebook within their TV programs. On multiple occasions, I noticed an overlay during their episodes that encouraged users to follow them on Foursquare with a link to a Facebook.com address. The FourSquare/Facebook issue is at best a confusing promotion.

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This Week in Social Media – 4/17/2013

Social Media Marketing

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

Whether you write something that’s passionate, that’s controversial, that’s epic, that lists a bunch of great resources, and that’s visual, you can definitely reap benefits if you truly understand what a social audience is looking for. Who Should Represent Your Brand on the Social Web? Social Networks.

Marketing 264
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4 Ways I Compose Posts to Drive Millions of Pageviews to Blogs Through Digg

ProBlogger

It went popular on Stumbleupon and made the front page of Reddit, a social news aggregator, to drive over 90,000 views over the weekend when traffic is typically slowest. We used the two team colors that were playing: the Colts and Saints. I drove over 200,000 pageviews to this story on the first day of publication.

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