Remove Focus Group Remove Retail Remove Review Remove Social Networking
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How to Make the Zero Moment of Truth Work for You

Buzz Marketing for Technology

31% read online endorsements, reviews or recommendations. Product reviews and recommendations are major resources for consumers doing research; make sure they’re prominently displayed on the product pages of your website. Try adding a YouTube channel to your social media arsenal. 38% comparison shopped online.

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Barcamp Delhi 5: Spreading the Word out !

The Marketing Blog

The research which their focus group discussions revealed was that Indian customers are not price sensitive, they are value sensitive. The focus of the blog has shifted from that of a startup-centric one when it originally started in 2007. However, I still review some Web 2.0

Startup 109
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

As single example: Do you read your own product reviews? Here’s a crazy one: An online hardware goods retailer that accidentally left their snow shovel AdWords (paid search) campaign running in spring months. Yes, many use things like focus groups, gut instinct (entrepreneurs are notorious for this!),