The Best Free (or Cheap) Tools for Blogger and Influencer Outreach
Adam Sherk
APRIL 30, 2013
But the same general approach applies to any industry. Then building relationships with those users over time and coming up with ideas for outreach, content development and promotion. Social monitoring tools like Radian6 and PR suites like Vocus and Cision offer the greatest range of functionality for research and contact management.
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