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How COVID-19 has changed social media engagement

Sprout Social

For our insights on how reaction to COVID-19 has reshaped behaviors on social media, read on: Updates to Facebook times to post. Updates to Facebook times to post. were the best times to post on Facebook, and Wednesday was a peak day overall, our updated review showed that activity was more consistently high throughout every weekday.

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Creating Great-Performing Social Media Content - Tips for Share-Friendly Posts

The Social Media Hat

If you've been social media marketing for a while, you know that, usually, those posts get lower engagement than straight visual posts. A lot of websites enable users to "like" on Facebook or "tweet"on Twitter right on the page, but enabling comments does a lot more. Think about the headline's emotional marketing value.

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Proving Value vs ROI in PR

Proactive Report

The areas where PR can show ROI are: Revenue generation – One example is Rosetta Stone’s discovery of the over-50 market and their partnership with AARP. This new market is driving revenue 3x faster than their old business model. Here’s one example of how it is being done in the health care sector.

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Social Media Analytics in Healthcare: Complete Guide

Hootsuite

billion people now active on social media , healthcare organizations across the world are embracing the opportunity to leverage these platforms to promote health initiatives, connect with patients, and draw attention to important causes and issues. Facebook Page analytics report in the Hootsuite dashboard. What’s hot? What’s not?

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Social Media Marketing for Doctors: How (+ Why) To Do It Right

Hootsuite

Social media marketing for doctors is the new Yellow Pages. We’ll cover why other doctors are using social media marketing, how to build and execute a plan, and end with some great social media tips and ideas you’re welcome to use. Social media marketing for doctors presents tons of opportunities. Measure ROI.

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004 Shapeshifter – ChatGPT and Jobs. Australian UnderEmployment skyrockets? Curiosity and Resilience while adapting to AI

Laurel Papworth

How will we adapt to artificial intelligence, especially in a job market that suddenly looks VERY different? Open up chatGPT, ask it to do something, write me a marketing plan, critique this statement, both positive and negative, roleplay my editor, and the response back will mean that the job is done faster. Google, Apple, Facebook.

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Social Pros Podcast – Super Bowl Social Media Command Center

Convince & Convert

They’ve got 652 Macs lined up looking at every single Tweet and Facebook post and Instagram photo associated with the Super Bowl, which is happening just an hour from where I stand at this very minute. Is it just me or does that sound an awful lot like Facebook to you? Eric: It does indeed sound an awful lot like Facebook.