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This Week in Social Media – 6/12/2013

Social Media Marketing

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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50 Ways Marketers use Social Media to Improve Their Marketing

Harp Interactive

Social media isn’t always the right tool for the job. Over the last three days, I’ve spoken to four HUGE brands in America that are considering social media for one project or another, and there are many more out there working on how these tools might integrate into their business needs. Not every company needs a blog.

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Measuring Engagement

Proactive Report

If engagement is the holy grail of social media marketing, how do we know if we’ve hit the jackpot? These 36 are from Chris Lake who is working on a new social commerce start up in the UK. A list of social interaction metrics / KPIs. Tagging (user-generated metadata). Bookmarks (onsite, offsite). Testimonials.

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Measuring Engagement

Proactive Report

If engagement is the holy grail of social media marketing, how do we know if we’ve hit the jackpot? These 36 are from Chris Lake who is working on a new social commerce start up in the UK. A list of social interaction metrics / KPIs. Tagging (user-generated metadata). Bookmarks (onsite, offsite). Testimonials.

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The FASTForward Blog " Managing Personal Knowledge: Setting a Foundation for Transformation? : Enterprise 2.0 Blog: News, Coverage, and Commentary

Buzz Marketing for Technology

Japanese Business Culture & Social Computing. fix Social Security? Old Media meets Social Media - KETC and the Mortgage Crisis - On the edge of launch. Social Computing. Social Media. Social Media Summit. Social Networking. Social Objects. Social Work-net-ing.

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6 Things I Wish I Knew When I Started My Blog

ProBlogger

Then I just post it to my blog’s social media feeds, resulting in an instant spike in traffic. I downloaded an RSS reader called RSS Bot , although there are many others available, such as Feedly. Use Snappy Social Metadata . Social media websites come and go, but email is here for the long haul.

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195: How to Crush Content Planning and Promotion with One Powerful Tool

ProBlogger

In today’s episode, we’re going to take a deep dive into a tool we’ve been using on ProBlogger for the last 18 months that has been incredibly useful for our team both as an editorial calendar tool but also to help us with our social media promotion of content. Laney: I do because of I guess the nature of social media.

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