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Social Pros 11 – Vanessa Sain-Dieguez, Hilton Hotels

Convince & Convert

Read on for insights from Vanessa, and Eric’s Social Media Stat of the Week (this week: 27% of people go through other channels before calling customer service lines). Click the play button to listen here: Download the audio file: [link]. The RSS feed is: [link]. Vanessa Sain-Dieguez, Hilton Hotels @vsdieguez.

Hotels 119
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How to Capture the Excitement That’s Already There

Convince & Convert

Kevin Hunt , Corporate Social Media Manager at General Mills , joins the Social Pros Podcast this week to discuss bringing social power back in-house, managing multiple brand stories at once, and figuring out how to capture the excitement that already surrounds a brand and its products. Holy Social!

How To 124
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Social Pros 27 – Jeremiah Owyang and Rebecca Lieb

Convince & Convert

Read on for insights from Jay Baer plus Eric Boggs ‘s Social Media Stat of the Week ( This week : 76% of CMOs think that social has a measurable impact on sales and social data impacts decisions for 89% of CMOs.). Click the play button to listen here: Download the audio file: [link]. The RSS feed is: [link].

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Social Pros 30 – Eric Schwartzman, Social Media Boot Camp

Convince & Convert

Read on for insights from Eric plus Eric Boggs ‘s Social Media Stat of the Week ( This week : Twitter gets 15% more media mentions than Facebook.). Click the play button to listen here: Download the audio file: [link]. The RSS feed is: [link]. Remember Facebook RSS feeds? Listen Now.

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Social Pros 26 – Richard Owen, Satmetrix

Convince & Convert

It’s six ingredients, top brands used to measure the revenue impact of social media.). Click the play button to listen here: Download the audio file: [link]. The RSS feed is: [link]. Jay: Welcome everybody to Social Pros. You have hotels and motels, and then laptops and computers. Listen Now.

Airlines 115
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Social Pros 22 – Evan Hamilton, UserVoice

Convince & Convert

Read on for insights from Evan and some social media news from Eric and Jim ( this week : Facebook changes users’ email addresses without permission, LinkedIn offers targeted status updates, and Microsoft acquires Yammer). Click the play button to listen here: Download the audio file: [link]. The RSS feed is: [link].

Yammer 114
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Social Pros 15 – Marcus Sheridan, The Sales Lion

Convince & Convert

Read on for insights from Marcus, and our Social Media Stat of the Week (this week: email opens on smartphones and tablets have grown by 82% in the last year). Click the play button to listen here: Download the audio file: [link]. The RSS feed is: [link]. We should’ve gotten a bigger hotel room. Listen Now.

Hubspot 114