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Social Pros 11 – Vanessa Sain-Dieguez, Hilton Hotels

Convince & Convert

Read on for insights from Vanessa, and Eric’s Social Media Stat of the Week (this week: 27% of people go through other channels before calling customer service lines). The RSS feed is: [link]. Our friend, Vanessa Sain-Dieguez from Hilton Hotels is going to join us in a little bit. Listen Now. Eric : Absolutely none.

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How to Capture the Excitement That’s Already There

Convince & Convert

Kevin Hunt , Corporate Social Media Manager at General Mills , joins the Social Pros Podcast this week to discuss bringing social power back in-house, managing multiple brand stories at once, and figuring out how to capture the excitement that already surrounds a brand and its products. Holy Social!

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Social Media Algorithms: How They Work and How to Use Them in Your Favor – Michael Stelzner [SSM032]

Buffer Social

A huge thank you to Michael for jam-packing this episode with actionable wisdom and takeaways for social media managers and marketers alike looking to understand how and why social media algorithms are in place and how to use them in their favor. How to listen : iTunes | Google Play | SoundCloud | Stitcher | RSS.

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Social Pros 30 – Eric Schwartzman, Social Media Boot Camp

Convince & Convert

Read on for insights from Eric plus Eric Boggs ‘s Social Media Stat of the Week ( This week : Twitter gets 15% more media mentions than Facebook.). The RSS feed is: [link]. They’re really entitled to it, but they just can’t figure out a way to fly to a city and stay at a hotel and go to a training.

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Social Pros 27 – Jeremiah Owyang and Rebecca Lieb

Convince & Convert

Read on for insights from Jay Baer plus Eric Boggs ‘s Social Media Stat of the Week ( This week : 76% of CMOs think that social has a measurable impact on sales and social data impacts decisions for 89% of CMOs.). The RSS feed is: [link]. You should RSS feed that. Listen Now. Tune in for that.

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Social Pros 26 – Richard Owen, Satmetrix

Convince & Convert

It’s six ingredients, top brands used to measure the revenue impact of social media.). The RSS feed is: [link]. Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch.

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Social Pros 22 – Evan Hamilton, UserVoice

Convince & Convert

Read on for insights from Evan and some social media news from Eric and Jim ( this week : Facebook changes users’ email addresses without permission, LinkedIn offers targeted status updates, and Microsoft acquires Yammer). The RSS feed is: [link]. Listen Now. Find us on iTunes: [link]. Please Support Our Sponsors.

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