Remove Crowdsourcing Remove Focus Group Remove Marketing Remove Sentiment
article thumbnail

6 Potentially Wildly Inaccurate Observations about Tostitos and Social Sentiment

Convince & Convert

Sentiment Graph for a Talking Bag. As a marketer, don’t sound the alarm just because you see a few negative tweets or forum comments doesn’t mean all hope is lost. Sentiment may even out in short order. Twitter is a living focus group. Sentiment scoring remains an inexact science. Hell, 12.7%

Sentiment 115
article thumbnail

6 Potentially Wildly Inaccurate Observations about Tostitos and Social Sentiment

Convince & Convert

Sentiment Graph for a Talking Bag. As a marketer, don’t sound the alarm just because you see a few negative tweets or forum comments doesn’t mean all hope is lost. Sentiment may even out in short order. Twitter is a living focus group. Sentiment scoring remains an inexact science. Hell, 12.7%

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The pros and cons of social media

Sprout Social

Social gives you the opportunity to get insightful feedback on your product or service all while building a community that can further amplify your digital marketing without having to spend large advertising budgets.”. Ability to crowdsource. Social media is an always-on focus group. Enables instant communication.

article thumbnail

How to use social media crowdsourcing effectively

Sprout Social

This is an example of social media crowdsourcing in action. When used correctly, social media crowdsourcing can be a powerful customer research tool. It can provide you with valuable insights on how to optimize various aspects of your business – from marketing and sales to customer service. What is crowdsourcing?

article thumbnail

How to Get Free Instagram Likes (Because They Still Matter)

Hootsuite

Lest we forget that photography was an art before it was a marketing tool, we all have to own up to the fact that sometimes our taste exceeds our skill. Have you done your target market research ? But with the right tools, you can do some social listening to gauge sentiment and identify trends. Post incredible photos.

Instagram 111