Convince & Convert

OCTOBER 2, 2013

Editor’s Note: The following is an excerpt from Joe Pulizzi’s new book Epic Content Marketing: How to Tell a Different Story, Break through the Clutter and Win More Customers by Marketing Less (McGraw-Hill, 2013). Make Mobile Your Top Channel Strategy. eBay is betting its entire future on mobile, and it’s winning.

Crowdsourcing 131

Crowdsourcing Curata Mobile Content management systems 131

The Way of the Web

JUNE 22, 2010

Web Strategy Wikinomics Rankings ← Marketing Week Live – pre-event for bloggers Why does the UK budget reward print and punish web? But with the rise of mobile phones and mobile computing, I end up hearing some of their conversations, and can end up accidentally catching a glimpse of their details if they’re sat next to me.

Crowdsourcing 29

Crowdsourcing Blogroll Disqus Journal 29

Convince & Convert

FEBRUARY 5, 2010

We’ve added Disqus as the commenting system. link] Social Email Guy By the way: nice crowdsourcing / co-creation / collaboration Chris Rogers I initially like #3 best, however, not a big fan of the screened back logo – i.e. if #3 was a bit less busy, it would be my favorite. I also picked 3 because there was no 4.

Disqus 109

Disqus Social CRM Patterns Consultant 109

The Way of the Web

JULY 26, 2010

Web Strategy Wikinomics Rankings ← Watch Chatroulette jump the shark… Interested in mobile or internet privacy and security? Tags: Crowdsourcing · Digital Publishing · newspapers blog comments powered by Disqus Blog Partners:

Journal 28

Journal Crowdsourcing Blogroll Disqus 28

Convince & Convert

APRIL 8, 2010

For now, I think it’s a highly mobile DVD player, game machine, Kindle, iPod, email appliance, and Web surfing device. Would it work as a marketing and/or presentation device? The drawing apps I’ve played with are simply incredible, but that’s not really my line of work – and probably not yours either.

iPad 136

iPad Content iPhone Wireless 136

Convince & Convert

JUNE 23, 2010

What is the next generation of crowdsourcing? Crowdsourcing is evolving beyond the shiny contest model (Doritos’ “Crash the Super Bowl” ) and into something more meaningful to the brands embracing it and the consumers contributing to it. Market research is as important to most companies as the payroll department.

Crowdsourcing 121

Crowdsourcing Social Media Strategy Construction 121

Convince & Convert

AUGUST 25, 2010

Starbucks is not only offering free Wi-Fi in all stores come this fall, but also unveiling their Starbucks Digital Network that all in-store web and mobile users will have the opportunity to enjoy (it’s a partnership with Yahoo!). We’re willing accomplices in our own marketing funnel. What’s Next (Potentially)?

Facebook 142

Facebook Yahoo Collaboration Social CRM 142