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19 Social Media Metrics That Really Matter—And How to Track Them

Hootsuite

The most important social media metrics for marketers. Every stage is populated with its own set of must-measure metrics, KPIs that shed light on the effectiveness of your social media marketing. Understanding this metric is important because, as a social marketer, you should always be working to expand your audience.

Metrics 112
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How I Used Facebook Lead Ads to Create a Quiz

Jon Loomer

While I do run ads to promote products, my email marketing is then mostly responsible for the heavy lifting. During the past couple of years, my primary list builder has been a monthly webinar. That’s why I stopped my monthly webinar after April’s edition. And that, of course, is a problem. The results?

Facebook 167
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Facebook Marketing: Now Available! | Justin Levy

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Facebook Marketing: Now Available! I’m proud to announce that my first book, Facebook Marketing: Designing Your Next Marketing Campaign (affiliate link), is now available for purchase.

Facebook 259
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Facebook: The Lowdown on Advertising, and What We’ve Found Works Really Well

ProBlogger

To find new readers in different markets and to sell more of your stuff. Now I don’t consider myself a Facebook marketing expert, and I know I have a lot to learn. I subsequently absorbed a lot of extra content from Jon and was lucky enough to interview him in a Problogger Community Webinar recently.

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Facebook: The Lowdown on Advertising, and What We’ve Found Works Really Well

ProBlogger

To find new readers in different markets and to sell more of your stuff. Now I don’t consider myself a Facebook marketing expert, and I know I have a lot to learn. I subsequently absorbed a lot of extra content from Jon and was lucky enough to interview him in a Problogger Community Webinar recently.