article thumbnail

19 Social Media Metrics That Really Matter—And How to Track Them

Hootsuite

subscribe to your newsletter, download a gated content asset, register for a webinar) against that page’s total visitors. Cost Per Thousand Impressions (CPM). Cost Per Thousands Impressions , or CPM, is the amount you pay every time a thousand people scroll past your sponsored social media post. Conversion rate.

Metrics 112
article thumbnail

How I Used Facebook Lead Ads to Create a Quiz

Jon Loomer

During the past couple of years, my primary list builder has been a monthly webinar. That’s why I stopped my monthly webinar after April’s edition. As a result, the growth of my list — though you could still register generally to my newsletter — lurched to a stop. And that, of course, is a problem.

Facebook 167
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Facebook Marketing: Now Available! | Justin Levy

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Facebook Marketing: Now Available! You learn about creating an ad, setting a budget, selecting cost-per-click (CPC) or cost-per-impressions (CPM), discovering your target audience, and using Facebook Insights (analytics).

Facebook 259
article thumbnail

Facebook: The Lowdown on Advertising, and What We’ve Found Works Really Well

ProBlogger

I subsequently absorbed a lot of extra content from Jon and was lucky enough to interview him in a Problogger Community Webinar recently. It might be to buy something, or it might be to sign up to a newsletter. Verified newsletter subscriber last 7 days that does not like us | To like | $20 per day.

article thumbnail

Facebook: The Lowdown on Advertising, and What We’ve Found Works Really Well

ProBlogger

I subsequently absorbed a lot of extra content from Jon and was lucky enough to interview him in a Problogger Community Webinar recently. It might be to buy something, or it might be to sign up to a newsletter. Verified newsletter subscriber last 7 days that does not like us | To like | $20 per day.