Sherrilynne Starkie

AUGUST 15, 2018

The report explains: “Earned Media Value is the equivalent cost of advertising that would garner the same amount of exposure as postings mentioning a brand campaign, based on followers and a US$5 CPM (cost-per-mille).”. First of all, it’s easy to buy followers and costs as little as $10 for a thousand.

Influencer 199

Influencer Campaign Report CPM 199

Sherrilynne Starkie

JANUARY 29, 2018

In regular audits, a social media consultant will examine key performance indicators (costs, sales, customer satisfaction) alongside social media metrics (reach, engagement, conversions). It provides a competitive advantage and the agility to adjust campaigns and activities on the fly. Social media audits.

Consultant 347

Consultant Analytics Social Media Sysomos 347

Sherrilynne Starkie

MARCH 14, 2018

Reach, visits, shares, comments, likes, follower growth and cost per engagement are the evaluation metrics. Campaigns are measured by leads generated, cost per acquisition, lead quality and average order size. Awareness campaigns focus on reaching and engaging a specific audience. the start.

Consultant 268

Consultant Social Media Content Marketing 268

Sherrilynne Starkie

JULY 3, 2018

Sometimes it’s a little tougher to fight your corner on awareness objectives because they are seen as a cost not a revenue generator. Even though it’s an awareness campaign, you still have a real hard metrics that you can present. Which metrics matter? These are good metrics as well.

Policies 231

Policies Project Metrics Sentiment 231