Jeff Esposito

MARCH 3, 2014

The paid side is the one that focuses on advertising ventures across the social platforms. When it comes to organic, this comes down to a brand’s presence and what they publish on social sites as well as the way they engage with users. Every social network is not right for every business and/or their customers.

Social Media 44

Social Media Marketing Overview ROI 44

Jeff Esposito

AUGUST 29, 2012

While we think there was some great content in there (hopefully, you agree), we have gotten some feedback asking if investing time on social media sites (including Facebook ) is worth it for micro and small business owners. This is a very valid question, so we wanted to answer it with this post.

Small Business 49

Small Business Social Media Foursquare Statistics 49

Jeff Esposito

MARCH 3, 2014

The paid side is the one that focuses on advertising ventures across the social platforms. When it comes to organic, this comes down to a brand’s presence and what they publish on social sites as well as the way they engage with users. Every social network is not right for every business and/or their customers.

Social Media 20

Social Media Marketing Overview ROI 20

Jeff Esposito

APRIL 23, 2015

The removal of the friends commenting on/liking posts from brands was obtrusive, albeit a great way to poke humor at friends who comment on political/racy content (not that I have done that at all). It is also a worthwhile follow given the security breaches that come out via social networking sites.

Training 20

Training Feed Feedly Authentication 20

Jeff Esposito

APRIL 23, 2015

The removal of the friends commenting on/liking posts from brands was obtrusive, albeit a great way to poke humor at friends who comment on political/racy content (not that I have done that at all). It is also a worthwhile follow given the security breaches that come out via social networking sites.

Training 20

Training Feed Feedly Authentication 20

Jeff Esposito

JUNE 2, 2015

or to see who on their network is truly engaged with them. There is a mix of vanity in both of those two points, but it also plays to the vanity of social networking platforms. This mixing of products is something that most social media managers should be familiar with from Facebook. How many people are seeing them?

Twitter 20

Twitter Meme Social Media Management Comparison 20

Jeff Esposito

JUNE 2, 2015

or to see who on their network is truly engaged with them. There is a mix of vanity in both of those two points, but it also plays to the vanity of social networking platforms. This mixing of products is something that most social media managers should be familiar with from Facebook. How many people are seeing them?

Twitter 20

Twitter Meme Social Media Management Comparison 20