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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. 25 Social Media Facts and Statistics. Social CRM is still confusing. Only 16% of companies say they currently have a social CRM system in place.

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The 50 User Generated Content Stats You Need to Know

Pixlee

The 50 user generated content stats that all marketers need to know in order to successfully work with brand influencers, improve brand loyalty, and increase ecommerce sales. That's followed by cars (54%), major appliances (53%), mobile phones (46%), hotels (45%), and travel plans (40%). hours per day with user-generated content.

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The Fallacy of Round the Clock Social Media

Convince & Convert

Guest post by Chris Hall an interactive content specialist at Off Madison Ave who specializes in writing for humans, not robots. As a mobile obsessive, you instinctually check your Facebook, Twitter and all the rest of your social media accounts while you brush your teeth, only to find that someone has interacted with your brand.

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14 Things I Think I Think About Social Media

Convince & Convert

Social media is fueled by passion, and too many companies try to take elements of their company that aren’t passion-worthy, and attempt to build a social media program around it. Content creation and content marketing will continue to allow companies to capitalize on the fact that every customer is now a reporter.

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Why Choose a Social Media Management Tool Over a Native Tool?

agora pulse

If you’ve been using native social media tools to manage your brand’s social channels, you probably feel like you have to be everywhere at once. You’re checking Facebook notifications in one tab, uploading to YouTube from another device, posting Instagram Stories from your phone, and the list goes on.

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Everything Marketers Should Know About Facebook Business Suite

Hootsuite

While Facebook Business Suite is an all-in-one tool for managing your Facebook and Instagram professional accounts, Creator Studio offers content tools specifically for content creators. Content resources. Source: Content Inspiration in Facebook Business Suite. Facebook Business Suite is available on desktop or mobile.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Apture is a handy plug-in that finds photos, videos, links and related content that you can embed or link to within your posts with a single click. Content Creation Cameras For still photos, I typically use my iPhone 3GS or Panasonic Lumix TZ5. Mobile access to the social Web is a virtual requirement to do it well.