Remove Content management systems Remove Google Remove Hubspot Remove Marketing
article thumbnail

HubSpot vs. Marketo: Which is Better?

Oktopost

What does this have to do with marketing automation software? Well, in many ways, Marketo and HubSpot are not unlike Sparta and Athens. To make it easier for you to guess, let’s take a look at both platforms and try to determine: HubSpot vs. Marketo: which is the marketing automation platform to rule them all?

Hubspot 110
article thumbnail

B2B Marketers Are Humans, Too

Convince & Convert

In their haste to produce marketing messages that demonstrate the value of their products and services, many companies default to the text-heavy, jargon-loaded, spec-focused content they relied on in the analog days. B2B brands that put a compelling twist on their content stand to reap the benefits. Visual Marketing Magic.

B2B 60
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Optimize Your Blog for SEO: 5 Steps

Writtent Blog

Your website needs to rank well in Google, Bing, and Yahoo to capture the attention of your future customers. Fortunately, publishing fresh content regularly is one of the best ways to build positive SEO for your business. In most content management systems (CMS), like WordPress, Blogger and HubSpot, your H1 tags double as your URL.

SEO 76
article thumbnail

The 15 Most Life-Changing Editorial Calendar Tools

Writtent Blog

Online content marketing may be a relatively new practice, but editorial calendars are virtually as old as the publishing industry. Michele Linn of Content Marketing Institute believes editorial tools are critical to “keep your content consistent and relevant.” Google Docs. HubSpot Editorial Calendar.

article thumbnail

How to Optimize Your Content for Authorship Success

ProBlogger

Twitter, that always-on social network that is constantly abuzz, and Google+, a social network claimed to offer incredible SEO benefits, offer two incredible ways that complement each other to solidify your digital presence. Introducing Your New Best Friend: Google Authorship. But how, you ask? Through digital authorship.

Content 54
article thumbnail

Eight Factors to Consider When (Re)Launching a Business Blog

Webbiquity SMM

According to Small Business Trends and HubSpot , the percentage of businesses with blogs has increased from less than half in 2009 to nearly two out of three in 2011. Unlike website copy (which tends to be feature/benefit, marketing oriented), a blog can project a distinct and less directly sales-y side of your organization.

WordPress 185
article thumbnail

How to Optimize Your Blog Posts for SEO: an Easy-Peasy Guide

Writtent Blog

In fact, it’s really difficult to seperate search engine optimization from social media and content marketing, because these three factors form the pillar of a modern inbound marketing strategy. You won’t get far without the putting effort into all three legs of the contemporary marketing triad!

SEO 85