Buzz Marketing for Technology
JUNE 27, 2008
White Papers. From the data, we construct a communication graph with 180 million nodes and 1.3 billion undirected edges, creating the largest social network constructed and analyzed to date. Sponsored White Papers, Webcasts, and Downloads. e-Learning Benchmark Survey: The Future of Learning SkillSoft.
Waxing UnLyrical
MARCH 11, 2015
Last touch attribution models discount all of the steps leading to a sale, and multi-touch attribution models are often constructed with enough assumptions to render them rather inaccurate ( for more on the statistical challenges with multi-touch attribution read this ). Our understanding of PR metrics needs a paradigm shift, though.
Buzz Marketing for Technology
JUNE 27, 2008
In Using Narrative to Evaluate Knowledge Programs/Activities , Dale recounts a conversation he had with author Kirby Wright: after speaking quite succinctly about the futility of using traditional measures and biased surveys to measure KM impact in complex environments, he suggested using Sensemaker. So far, so good! Register to Comment.
Convince & Convert
MARCH 4, 2016
Go through your old blog posts , presentations, and white papers. If you have customer survey data that provides insights into your industry, conveying it as an infographic could be highly effective. Constructing a Narrative. Repurpose Old Content. Facts and Statistics.
Convince & Convert
SEPTEMBER 21, 2010
I don’t know that using social media instead of advertising is valid (even though I put forth that construct in the post). I don’t know that using social media instead of advertising is valid (even though I put forth that construct in the post). But, I’m not sure that’s a good comparison.
Buzz Marketing for Technology
JULY 24, 2008
The overall goals of the SOC project were to: 1) perform a comparative analysis of collaboratory projects, 2) develop theory about this new organizational form, and 3) offer practical advice to collaboratory participants and to funding agencies about how to design and construct successful collaboratories. Technology Issues.
Buzz Marketing for Technology
JUNE 27, 2008
Construction. White Papers. in Tandem With First Global Comprehensive Intranet Survey Data. Mergers & Acquisitions. Money & Fundraising. Real Estate/Landlord-Tenant. Sales & Marketing. Starting a Business. Business Guides. Forms Kits. > > See All. Medical Practices. Restaurants. Retail Trade. Accounting.
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