Sherrilynne Starkie

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Fireworks Factory: a new concept marketing conference

Sherrilynne Starkie

I was lucky enough to be invited to the first-ever Fireworks Factory conference held on Galiano Island , British Columbia. The focus was on web strategy and I left the conference full of ideas and insights. Thanks to Darren Barefoot , one of the conference organizers, for this Storify summary of the event. Related articles.

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F8: Facebook says the future is private

Sherrilynne Starkie

This week, more than 5,000 developers, creators and entrepreneurs from around the world came together for F8 , Facebook’s annual conference about the future of technology. At the conference, Messenger announced several new products and features to help create closer ties between people, businesses and developers.

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Can Ottawa’s NBL franchise recover from a branding disaster?

Sherrilynne Starkie

“We didn’t want to fall into the trap of having a great name and then focus group it to death to the point where you go, ‘Ah, it doesn’t work, let’s go with something safe.’ ”. In normal circumstances, several ideas for team names and logos would have been run by a few small groups of selected people in advance of any launch.

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IABC 18: Collaborative Leadership through Communications with Carol Kinsey Gorman

Sherrilynne Starkie

One of the most interesting sessions at the IABC World Conference held in Montreal last week was by Carol Kinsey Gorman Ph.D., A group of engineers from eight different airlines conceived the Bowing 777 to solve their common challenges. who is an author and executive coach that focuses on collaborative leadership.

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Hey recent PR graduate! Let’s chat

Sherrilynne Starkie

As a young mother, I was part of a women returners’ group exploring career choices. Our group facilitator had arranged a tour of Ottawa’s Civic Hospital, so that we could see for ourselves the many jobs and career choices in healthcare. Here’s the questions I usually get: How did you get a start in your career?

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Competition: Win your copy of ?No Cape Needed?

Sherrilynne Starkie

I picked up a couple of copies at the recent IABC World Conference in Montreal and one of them could be yours. David is Founder and CEO of The Grossman Group, an award-winning Chicago-based communications consultancy focused on organizational consulting, strategic leadership development and internal communications.