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Social Media New Year’s Resolutions That You’ll Have Fun Achieving

agora pulse

As director of Contentworks Agency , I’m using December to plan for 2020 and make a commitment to improving and evolving my social media strategies. So, let’s look at some New Year’s resolutions that social media managers should consider. Does your brand look inauthentic on social media? Thankfully.).

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2018 Social Media Trends Report: 10 Key Insights Into the Present and Future of Social Media

Buffer Social

Social media is changing at a rapid pace. For example, the content format Stories was introduced on several major social media platforms slightly more than a year ago. To succeed on social media, it’s essential to stay ahead of the curve and understand the latest social media trends.

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Can CMOs Master The Customer Experience For Hispanic Shoppers?

Buzz Marketing for Technology

By some estimates, Hispanics will outnumber all other cultural groups in the U.S. According to the Terra Third Hispanic Digital Consumer Study by comScore , Hispanics have actually outpaced non-Hispanics in the adoption of smartphones, increasing from 43 percent in 2010 to 57 percent in 2012. Think in experiences, not channels.

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9 YouTube stats to inform your marketing strategy in 2019

Sprout Social

This type of revealing user insight also makes YouTube a valuable source of social listening data that can help you pinpoint your audiences’ specific interests and needs. According to a 2016 study released by Comscore and YouTube, 35% of the 2,940 respondents selected YouTube as their “one preferred provider,” while just 19% chose TV.

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What the ComScore Digital Year in Review means for small biz marketers

Akamai Marketing

The recent release of ComScore’s Digital Year in Review provides detailed information on search and advertising. While the report doesn’t directly address much about social media, it does make a case for some strategic choices that may impact your social media campaigns.

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The Unfortunate Investment of Social Media (and its Consequences)

Techipedia: Tamar Weinberg

This is not a regular practice on the social news giant, and unfortunately, that is probably the biggest thing causing its downfall. As a side point, Google is a bigger beast and it has tens or hundreds of staff members visiting forums and moderating groups to ensure that the user experience is a good one. Digg is not the government.

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Report: How Social Marketing Works for Retail Brands [Report]

Mindjumpers

Tweet In late June, I wrote about ComScore’s second report called “The Power of Like 2 – How Social Marketing Works” and how it’s not just about getting likes, but rather about creating engagement and interacting with fans. Like the second report, the third one is also based on collaboration between ComScore and Facebook.

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