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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity SMM

Other than your company’s website, most mentions were likely in well-known online news sites or trade industry publication sites. This tool is fast, easy to use, and offers a useful set of filters for finding mentions of a company or topic in specific types of social interaction (e.g. Budget: Under $500 per month.

SM2 202
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The Nightmare Public Relations Professional and How to Stop Him

Techipedia: Tamar Weinberg

With others who address me as Jennifer or Dakash, I wonder if these individuals representing both small and large companies really realize that their lack of research reflects poorly on their clients. Some have gone as far as outing the companies who have trodden down this path. I’m sure you can relate. Answers Yahoo!

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20+ Cool Social Media and Web Tools

Webbiquity SMM

How about a real-time search tool to see what’s being said about your company or any topic of interest right now? blogs, microblogging sites, social bookmarking, images, video), and shows associated metrics like sentiment, top keywords, top users (who’s talking about this topic most actively) and sources.

Tools 188
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Creating Passionate Customers: Brand Evangelism and What it Means.

Techipedia: Tamar Weinberg

Brand evangelism is a word of mouth marketing tactic in which the ardent supporters of your service or product feel so passionately about your offerings that they act as unofficial spokespeople on your company’s behalf. Paid solutions, such as SocialRadar and Radian6, however, may eliminate this overhead.)

Brands 139
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50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far)

Webbiquity SMM

Although fewer Americans use Twitter than Facebook, Twitter users “are far more likely to follow Brands/ Companies than social networkers in general. 51% of active Twitter users follow companies, brands or products on social networks. Twitter users frequently exchange information about products and services.”

Tools 207
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What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

In the many paragraphs that follow, learn from many of the experts and hear what they consider success when using social media to engage with consumers about products and services. People do not want to hear from companies as represented by marketers, they want to hear from other people. Others aren’t.

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Advice for a New Internet Marketer (or How to Spot Internet.

Techipedia: Tamar Weinberg

“What are good companies to target? Overall, the questions were basic and I worried that the individual was looking to target companies for clients before actually understanding the nuances of the culture of Internet marketing as a whole. Should I learn a specific skillset?&# Word travels. You can do better.

Marketing 240