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What’s Your Score? How Klout and PeerIndex Affect Social Engagement

Idaconcpts

So, given the growing importance of social media, it makes sense that companies are now measuring the relative importance, or influence, of the people using the networks. Klout and PeerIndex, the two major players in measuring social influence, have only been around for a few years but have already made a mark on digital engagement.

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Social Media Success is About the Wizard, Not the Wand

Convince & Convert

His example was his local watering hole, where he figures by the time he’s checked in 10 times, the offer they make on Foursquare should encourage his evangelism, not just offer a discount on an item he doesn’t order. Because they are trying to run their core business, not maximize the value of Foursquare.

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Klout and Peerindex – social network loyalty cards?

The Way of the Web

Like a lot of people, I’m registered on both Klout and Peerindex , which both attempt to track my online influence in slightly different ways to give one overall score which can be compared to others in my areas of interest. So are you on Klout, Peerindex and Empire Avenue? Measuring influence or just tracking loyalty?

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This Is Being Recorded. By You

Twist Image

We post tweets on Twitter , we check-in on Foursquare , we publish pictures of our daily lives on Facebook, upload videos to YouTube , and much more. The Klout effect. Klout is an online platform designed to allocate an actual ranking to individuals as a kind of social scoring system. foursquare. foursquare.

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The Gamification of Social Media

Social Media Marketing

When tied to other accounts such as Twitter, Facebook, Flickr, YouTube, LinkedIn and blogs, your net worth rises based on the content you either create or share. That's a much more realistic and informative way to gauge influence, rather than a simple one-dimensional score such as Klout. Yes, that's an actual term.

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6 Ways to Show You Give a Damn in a Job Interview

Convince & Convert

She develops and supervises strategic communications programs for major companies in professional and financial services, with a particular emphasis on the legal, consulting and insurance industries. Start by gathering data on your interviewer(s) and the company. If you so, reach out to them to get their perspective on the company.

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BrainDump: 101+ Things You MUST Know About Social Media For Business

SocMed Sean

It’s “YouTube” not “The YouTube” It’s Twitter not “The Tweeterboard” You don’t “Twit” things on Twitter, you “Tweet” them. 10) Social media channels like Facebook and YouTube are constantly evolving. 9) Social media is about quality NOT quantity.