YouTube Has Turned 6!
MAY 26, 2011
Tweet 6 years ago, back in May 2005, YouTube was launched and since then it has been revolutionizing the way in which marketing can work virally. Today, amidst its birthday hustle, YouTube announced 2 new landmarks: users are now uploading more than 48 hours of video footage per minute, and accounting for more than 3 billion videos per day! Well thats really big considering the views increased by 50% since last year, as reported by official YouTube blog. The company names three main reasons for this growth: an increase in live streaming events. longer upload times.
Social Networking Stats: Foursquare Sees Major Revenue Growth, #RLTM Scoreboard
The Realtime Report
MARCH 7, 2014
YouTube. via YouTube. Foursquare: 45 million users. Foursquare Sees Major Revenue Growth in 2013 and Q1 2014. Foursquare is rapidly approaching its fifth birthday, and CEO Dennis Crowley is optimistic about the app’s future. He announced on CNBC that the platform’s revenues grew 600% in 2013 – pretty impressive. Facebook: 1.23 via Facebook.
Which Social Media Sites Are The Riskiest?
Small Business Mavericks
SEPTEMBER 4, 2012
Company and third-party blogs are considered less risky than Twitter or Facebook, which indicates that businesses are warming up to blogging. Foursquare could be considered the least risky social media site online as 58% of businesses surveyed said it was not risky; on the other hand, 20% said it was slightly risky, showing that 78% of those surveyed consider Foursquare slightly risky or not risky at all. Answers, Google+, and Foursquare (in that order) are likely to be your cup of tea. Social Media facebook Foursquare google Twitter YouTube
The Year of Social Media 2010 [infographic]
DECEMBER 30, 2010
We have chosen to include the most significant changes at different platforms, including Facebook, Twitter, LinkedIn, Foursquare etc. Companies have started to think more about their surroundings, and realized how crucial it is to engage and involve users. An Interactive YouTube Campaign By Tipp-Ex. Foursquare Infographic Linkedin Social Network TwitterTweet.
50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)
SEPTEMBER 12, 2011
Ways B2B Companies Can Use Location Based Services by Social Media B2B. He lists nine steps its imperative for companies to take in order to “build enough social karma (yes, I said karma) to facilitate things like guest posting opportunities, retweets, likes, etc.. Social Media and Online Video. 9 new rules for YouTube marketing by iMedia Connection. What to do? But 44.24
Social Media News Ticker: Facebook Tests ‘Buy’ Button, Twitter Acquires CardSpring
The Realtime Report
JULY 21, 2014
Check out all the latest social media news from the last two weeks, including changes and new features for Facebook, Twitter, Foursquare, Tumblr, YouTube and Vine: Facebook. Foursquare. YouTube. Social Media News Ticker: Foursquare Launches Swarm, YouTube Reportedy Buying Twitch. Facebook tests new ‘buy’ button for online purchases in U.S.
Social Media Sommeliers – Choosing perfect pairs of social networks
The New Strategist
MARCH 20, 2013
” Don Power - [link] “LinkedIn and Twitter work beautifully together for me. I use LinkedIn to get comprehensive background info and details about individuals and their histories and companies before connecting with them on Twitter. ” Susie Parker - [link] “I often see how well Facebook and YouTube can work well together. Smart stuff, to be sure. Let’s hear!
Social Networking Stats: Tumblr Draws Youngest Users Among Top 10 Social Platforms, #RLTM Scoreboard
The Realtime Report
MAY 30, 2014
YouTube. via YouTube. Foursquare: 45 million users. Tumblr, Instagram, YouTube Attract Younger Audience. Instagram and YouTube also have a fairly young user base; the greatest share of users for both social networks come from the 16-24 age group, according to recent data from GlobalWebIndex. The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1.23
This Is Being Recorded. By You
MAY 8, 2012
We post tweets on Twitter , we check-in on Foursquare , we publish pictures of our daily lives on Facebook, upload videos to YouTube , and much more. We're not just talking about family, friends and people from high school that we swore we never wanted to see again (but still wind up creeping on their Facebook profiles every so often to see if they got fat or not), but it's also companies who are able to see, hear and know things about us that they could have never known before. foursquare. youtube. The art of self-tracking. It wasn't enough. All of the time.
The Ultimate Question: Self-Interested Or Interesting?
JULY 1, 2011
You're a plumbing company and you're Blogging about home improvement. Think about Facebook , Twitter , YouTube and even Foursquare. The ultimate question - according to Reichheld - is: "How likely is it that you would recommend this company to a friend or colleague?" foursquare. youtube. blog blogging businessbook content customerexperience facebook foursquare fredreichheld interesting journalism journalist publishing selfinterested socialmedia socialmediaadvertising socialmediamarketing theultimatequestion twitter youtube
The Ugly Truth About Business Models And The Advertising Scapegoat
MARCH 9, 2011
It's something that everyone from Facebook , YouTube , Twitter , Quora and Foursquare continue to grapple with. When people ask me how companies (like the ones listed above) are going to make money, I half-jokingly reply that they may never look to their users to monetize. Today on MoBlog (via MediaPost ), there was a Blog post titled, Can Foursquare Find A Business Model? But in his blog post , Crowley didn't really get into how the company is going to monetize usage by local businesses, brands or consumers. foursquare. youtube. very hard.
Tips for Creating a Profitable Trade Show Experience
OCTOBER 3, 2012
Depending on your industry and marketing strategy, a trade show may be just what your company needs. Use social media before the event to promote your company’s involvement and generate buzz. You can: Blog about the upcoming event and your company’s involvement. Make your booth a Foursquare checkin location. Check to see if they are using YouTube or Vimeo and add them.
Social Media Success is About the Wizard, Not the Wand
Convince & Convert
SEPTEMBER 28, 2011
His example was his local watering hole, where he figures by the time he’s checked in 10 times, the offer they make on Foursquare should encourage his evangelism, not just offer a discount on an item he doesn’t order. Because they are trying to run their core business, not maximize the value of Foursquare. Klout’s or the companies that use it?
Using Location-based Services for Content Marketing
Convince & Convert
MAY 10, 2011
Sure, location-based services like Foursquare are great for customer engagement and loyalty rewards. When we say “content creation” what we usually think of is the company in question creating informational materials themselves, and putting that information on a website, blog, and/or YouTube. But they are also potential sources of great content. blog).
Social Media in the Industry: Customization is the Key to Success
Techipedia: Tamar Weinberg
NOVEMBER 11, 2010
On top of that, let’s add all of the other social networks out there including Linkedin, Foursquare, Myspace, Friendster, Tumblr, YouTube and the list goes on. Fast forward to 2010, and every business owner knows that they absolutely need a website because this is the window into their company that most customers and clients will see before any initial contact is made. Web 2.0
Social Networking Stats: LinkedIn Is Most Important Social Network for B2B Marketers, #RLTM Scoreboard
The Realtime Report
AUGUST 17, 2012
Foursquare: over 20 million users. via Foursquare. YouTube was significantly less popular with just 8%, and Google+ was most important for only 1% of B2B marketers. Other favorite social channels included YouTube, Flickr, Digg, Stumbleupon and Tumblr. The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 955 million active users. via CNET. via CNET.
Memolane’s Success at SXSW
MARCH 21, 2011
She has also joined the South by Southwest Conference in Austin, Texas, from where she is blogging for Mindjumpers. A new Danish start-up company called Memolane did very well at SXSW. When asked about the business model, the company has no defined plan for revenue intake. As Eric says: “We want to stay, where our friends are, i.e. Twitter, Foursquare, LastFM etc..
10 Examples of Social Media ROI [Infographic]
SEPTEMBER 28, 2013
The infographic below from Psoshul illustrates how 10 companies successfully used social media marketing initiatives and measured their effectiveness. 1. Saves the company hundreds of thousands annually vs. traditional research and test marketing. 3. Channels used: Company website and multiple social networks used in the Philipines. Channels used: YouTube and Twitter.
50 Top Tools for Social Media Monitoring, Analytics, and Management 2013
MAY 12, 2013
To succeed in today’s connected world, you need to build a community around your company, brand, and products. BlitzMetrics ($) | Social media dashboards for your brand that monitor content across Twitter, Facebook, YouTube, Instagram, Tumblr, and more. Shoutlet ($) | A community management and moderation platform for Facebook, Twitter, LinkedIn, Foursquare, and YouTube.
3 Ways to Capitalize on the Opportunity Economy
Convince & Convert
JANUARY 20, 2011
Jay was in downtown Flagstaff, Arizona, and used Foursquare to check in at a local restaurant. That type of rifle shot, competitive marketing would be unthinkable in the “real world,” but it happens every minute of every day on Foursquare and elsewhere. Set up search queries for your company on a real-time search engine that reports Twitter and public Facebook results (at a minimum).
Hijacking of the Fast Company Influence Project | Spin Sucks
AUGUST 3, 2010
Pierr e sent a note saying his company, It Starts With Us , is hijacking the Fast Company Influence Project and he asked for some help gaining awareness. know that Fast Company has good intentions, but at this point it isn’t really going too well for them. Perhaps it will make Mark Borden and the editors at Fast Company simply take note. Who has more influence?
Monday Morning Reads: Mobile Apps; LoTR Revisited; Funky SEO
FEBRUARY 21, 2011
Fast Company: Google Gives More Prominence to Social Search. Mashable: Text a Nearby Group of Friends With GroupMe’s New Foursquare Feature. Another Mashable story – this one on an interesting use case for Foursquare – GroupMe, which lets you text groups of nearby friends. Mashable: 10 Fascinating YouTube Facts That May Surprise You. Enjoy. Enough said.
Social Networking Stats: 21% Of Online Video Is Now Mobile, #RLTM Scoreboard
The Realtime Report
JUNE 20, 2014
YouTube. via YouTube. Foursquare: 45 million users. 21% of all online video-plays globally were completed through mobile devices in the first quarter of the year, according to video technology company Ooyala. The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1.23 billion monthly active users. via Facebook. over 1 billion monthly unique users.
How to Get Your Profile and Data Completely Disconnected from Klout
OCTOBER 30, 2011
GOOGLE PLUS YOUTUBE BLOGGER. You will need to revoke every application for Klout sparate, for Google+, YouTube, Blogger.com see screen shoots bellow: LINKEDIN. Loogin your LinkedIn profile, select Settings —> Groups, Companis and Application —> Veiw your applications, under External Website select Klout from the list and Remove. FOURSQUARE. FACEBOOK.
Foursquare Gowalla and Yelp Oh'My
APRIL 13, 2010
Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Foursquare Gowalla and Yelp Oh’My I’ve become obsessed with location based applications for my iPhone. Foursquare caught my attention a year ago when most of my network that attended SXSW started updating their profiles with their locations all over Austin. More up to par with foursquare and Gowalla.
Content Marketing: Yes, We're All Media Companies. What Now.
SEPTEMBER 13, 2010
Arment Dietrich Overview Expertise Resources Gini Dietrich News Media Center Careers Contact Follow US Facebook Linkedin RSS Feed Twitter YouTube Share Categories Communication Social Media Advertising Entrepreneur SEO Marketing Marketplace COMMUNICATION / SOCIAL MEDIA / ADVERTISING / ENTREPRENEUR / SEO / MARKETING Sep 13 2010 Content Marketing: Yes, We’re All Media Companies.
Ignore Foursquare at Your Peril - An Analysis of Potential.
Convince & Convert
APRIL 7, 2010
Now, I’m not suggesting Foursquare will ever approach Twitter’s level of ubiquity, much less Facebook’s. Because Foursquare makes very little sense unless you’re in a physical location like a store, restaurant, etc. But, if you are a business with a physical location (or you have clients that fit that bill) you need to pay attention to how Foursquare and geo-location can help you – and it can. This is interesting, because isn’t the whole point of Foursquare to only connect with people you actually know? Not sure Foursquare can.
Social Networking Stats: Faster Growth Predicted for Twitter, #RLTM Scoreboard
The Realtime Report
JULY 3, 2014
YouTube. via YouTube. Foursquare: 50 million users. via Foursquare. Related Stories Social Networking Stats: Twitter Sees Over 300 Million Tweets Around #WorldCup, #RLTM Scoreboard Social Networking Stats: World Cup Draws 58 Million Facebook Users On First Day, #RLTM Scoreboard 77% Of Company Mentions On Social Media Are Neutral. The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1.23 billion monthly active users. via Facebook. over 1 billion monthly unique users. Twitter: 255 million monthly active users. via VentureBeat. via VK.
Social Networking Stats: Twitter Sees Over 300 Million Tweets Around #WorldCup, #RLTM Scoreboard
The Realtime Report
JUNE 27, 2014
YouTube. via YouTube. Foursquare: 45 million users. Related Stories 77% Of Company Mentions On Social Media Are Neutral Social Networking Stats: World Cup Draws 58 Million Facebook Users On First Day, #RLTM Scoreboard Social Networking Stats: Millennials Are 56% More Likely To Find Brand Content On Social Networks. Facebook: 1.23 billion monthly active users. via VK.
10 Tools for Measuring Your Social Media Influence
AUGUST 14, 2011
How do companies validate that that their messaging is is working? Using data from Twitter, Facebook, LinkedIn, and Foursquare, Klout measures how many people you influence (true reach), how much you influence them (amplification), and how influential they are (network score), and assigns a score from 1 to 100. The impact of those relationships affects our Web authority. PostRank.
33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far
AUGUST 28, 2012
Given the widespread adoption of social media marketing practices, the “if” and “when” questions seemed to have now been resolved by most midsized and larger companies (and a lot of small companies as well). Companies Struggle To Manage Social Media by MediaPost. YouTube Tips & Tactics. How do we demonstrate the ROI of social efforts?
Does Your Company Have a Skunkworks Team? | Spin Sucks
SEPTEMBER 14, 2010
Arment Dietrich Overview Expertise Resources Gini Dietrich News Media Center Careers Contact Follow US Facebook Linkedin RSS Feed Twitter YouTube Share Categories Communication Social Media Advertising Entrepreneur SEO Marketing Marketplace COMMUNICATION / SOCIAL MEDIA / ADVERTISING / ENTREPRENEUR / SEO / MARKETING Sep 14 2010 Does Your Company Have a Skunkworks Team? Leave a comment!
39 More (of the) Best Social Media Guides, Tips and Insights of 2011
JANUARY 24, 2012
And many companies that jumped in early experienced failures and disappointments, pulled back, and then re-approached social media from a more strategic angle. What’s the most effective way to grow a company’s social influence? YouTube Tips and Tactics. YouTube etiquette for 2011 by iMedia Connection. How can an brand establish trust online? And again.
Why Your B2B Social Media is Failing (And What to Do About It)
PWB Marketing Blog
OCTOBER 13, 2011
Foursquare is popular, but if your customers aren’t checking in to various locations, then it’s a waste of time for you to be on Foursquare. Remember, Facebook, Twitter, and YouTube are tools, not a social media strategy. Are your B2B social media efforts failing? Is no one reading your blog, responding to your Facebook posts, or tweeting your stuff? Don’t give up.
Why Alps Bethneck is 5 Years Old
SEPTEMBER 20, 2012
AOL was going strong and the books sold on Amazon were made of paper. I was the creative director for a company doing online video and games. Another friend, Dinnertube , started posting videos on Youtube in 2006. I may have opened a MySpace account when it was still the talk of the digital town. Foursquare? This is a guest blog post by Stephen Black. This is his story. Maybe.
101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013
AUGUST 5, 2013
Rapidly growing companies? The second-most popular tier includes YouTube, blogging and LinkedIn. Furthermore–75% of social media users “object to major companies and platforms using their personal information for commercial purposes.” 500 Fastest-Growing Companies Use Social Media. Only one-third of the companies in the Inc. Small businesses?
The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor
MARCH 30, 2016
They could be saying something positive or negative about your company. Attensity is a social analytics and engagement platform specifically designed for very large companies. It uses natural language-processing techniques to analyze and identify the most important and relevant conversations. For a large company, there is far too much to do this manually. Real-time Insights.
Top 6 Rules of Digital Marketing: Learn from Matomy and Other Masters
JUNE 4, 2014
Instead you should be sending people to a social media profile or a YouTube channel. You’ll want to make sure you’re listed in local directories, that you’ve got a Google Places page, that you’ve signed your business up with Yelp, Foursquare, etc. There are case studies all over the internet that prove how important local marketing has been to companies’ bottom lines. 6.
What We Can Learn from Walmart’s Bazillion Dollar Facebook Campaign
MAY 30, 2013
Or Pinterest, Foursquare, Instagram, or any of a thousand different sites. Today, we’re going to take a look at one company that’s playing the game right, run some quick numbers on what they’re getting out of it, and see what content is making them filthy, stinking rich. I’m talking about Walmart (no, really!). Share something funny you found on Youtube. Or Twitter. either.
Social Networking Stats: Mobile Accounts for 43% of LinkedIn’s Traffic, #RLTM Scoreboard
The Realtime Report
MAY 2, 2014
YouTube. via YouTube. Foursquare: 45 million users. LinkedIn recently projected that mobile would account for half of the social networking platform’s traffic ; based on the company’s 1st quarter results, that could be a reality soon. The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1.23 billion monthly active users. via Facebook.