Adam Sherk

OCTOBER 6, 2010

So which news sites are getting the most out of their social media efforts? That’s not an easy question to answer without having access to each site’s analytics data and knowing their goals and objectives. But it is possible to make some basic comparisons using data from some of the free tools that are available. on their site).

Sites 176

Sites News Postrank Engagement 176

Harp Interactive

MARCH 31, 2010

The client wants to know if their social media campaign is working! They want to understand how social media marketing will meet their goals before they commit to a budget allocation for a “mythical campaign&#. PostRank : A content analyzer and provides great feedback on Tweets, Digg, Stumble and Freindfeed.

Analytics 350

Analytics Social Media Trendrr Digg 350

Convince & Convert

SEPTEMBER 20, 2010

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. Creating and calibrating a social media strategy for any company should follow the same process. The variation may come in how social media is used, not which social media are used.

Social Media 147

Social Media B2B Strategy Consultant 147

The Way of the Web

APRIL 7, 2011

If you’re interested in playing around with data and search, then it’s definitely worth checking out, but the important thing for this article is in the picture: It’s a picture of a T-Shirt sent to me by Blekko. AdAge, Technorati, Wikio, PostRank etc, etc. How lovely and fluffy right? Isn’t that lovely?

CPM 33

CPM Marketing Postrank NoFollow 33

Viper Chill

MARCH 1, 2010

Analytics & Research In a survey across thousands of large companies who actively monitor their stats online, only 35% stated that they actually changed their website based on what they saw. There are three modes: Overlay (click data), Heatmap (popular areas) and Confetti (each individual click on the page).

Resources 77

Resources Netvibes Marketing Delicious 77

Techipedia: Tamar Weinberg

JUNE 16, 2010

When you audit your social presence, you will be able to make better business decisions when it comes to social media. You will be able to gather enough data from your own campaigns to help you improve your online marketing. Measurement Audit What part of my social activities do I measure? You will need an audit.

Questions 277

Questions Social Media How To Postrank 277

Kikolani

JULY 23, 2010

SEO infographic and link building data visualization – fun, animated infographic showing the value and difficulty of different types of links (one of 12 kickass SEO infographics ). Calculating ROI on Internet Marketing – measurings your return on investment for PPC, organic search, and social media with Google Analytics.

Resources 129

Resources SEO GPL Mashup 129