Remove Communities Remove Press Release Remove White Paper Remove Wiki
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20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

Promote white papers / eBooks / reports for lead generation. Use “ads&# in your blog sidebar, and in-post text links where appropriate, to drive visitors to your white paper or other gated content download pages. Highlight your company’s community involvement. Here are 20 ideas.

ROI 191
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An Interview with Blogger Bob From TSA's Evolution of Security.

Social Media Strategery

Because sometimes all it takes is one blog , one wiki , or one presentation to inspire someone else, I wanted to interview one of TSA’s bloggers, Blogger Bob , to find out what made TSA take a risk like this in the first place, how it’s been working out for them, and what we can look forward to in the future.

Blogger 81
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Where Does 'Transparency' Fit In The New Social Media Marketing Model?

Diva Marketing Blog

Unlike most business strategies, social media is built on a culture that is developed by the people who are involved in digital communities. The concepts of transparency, authenticity, honesty and passion for the topic/brand have evolved as 'society norms' for communicating and forming relationships in the world of the social web.

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105 Ideas to Add to Your Editorial Calendar

Convince & Convert

White Papers. Often used to provide robust technical information, white papers are perfect for telling complex stories in a concise format, often appearing as PDFs. This is a great type of content to complement your written information in blog posts and white papers. News Releases and Pitches.

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105 Types of Content to Fill Up Your Editorial Calendar

Convince & Convert

White Papers. Often used to provide robust technical information, white papers are perfect for telling complex stories in a concise format, often appearing as PDFs. This is a great type of content to complement your written information in blog posts and white papers. News Releases and Pitches.

Types 60