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Taking the Next Step: Going From a Grassroots Enterprise 2.0 Community to an Official One

Social Media Strategery

As your grassroots community takes the next step to becoming an official one, what challenges will you face? Way back in 2008, microblogging and enterprise collaboration platform Yammer launched at TechCrunch50. Official communities that began with large budgets are struggling to maintain their success with diminished resources.

Yammer 116
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Top 10 Reasons Not to Miss This Summit

agora pulse

In a time when it seems like there is Yet Another Massive Marketing Event Registration (YAMMER) every other day, why would one stand out from the others? It suggests to me that this particular event wasn’t established enough to secure some of the “big names” in the social media marketing space. Here’s why.

Eventful 142
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Rest in Peace, Social Media Ninjas

Social Media Strategery

It’s now two or three years later, and you’ve become the organizational “expert,&# “guru,&# or “subject matter expert&# in social media, your social media blog receives a lot of traffic, you’ve championed the use of Enterprise 2.0 Social media specialists are the new normal.

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The role of social media in managing projects for brands

Socialmedia.biz

B rands believe social channels are only to create engagement. In this article, I’ll discuss how social media can assist brands in managing projects. Some studies have found social media is not as effective in garnering B2B leads as are time-tested lead-gen methods like business events, trade summits, and telemarketing.

Project 65
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Enterprise 2.0 Isn’t About Social Business, It’s Just About Business

Social Media Strategery

Conference – Santa Clara , I thought about all of the sessions I attended, the people I spoke with, the demos I watched, and I kept thinking back to something that Dawn Lacallade said in her presentation on Wednesday afternoon: “If you want your Enterprise 2.0 For you, building communities might be the goal.

Yammer 132
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Social Media for Training Departments in Companies

Laurel Papworth

I was invited to speak on social media in the Enterprise by Cadre eLearning to a group of corporate training people. Training departments and social media. View more presentations from Laurel Papworth. Yammer for adhoc training and Q&A. Social media improves staff retention (thanks again Deloittes!).

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Enterprise 2.0: social scorecard and social media karma

Laurel Papworth

I couldn’t find anything on his site, and actually wish the whole presentation had been on this concept, rather than just a few minutes. Though to be honest, given the “But does Twitter have a business use&# questions, the audience weren’t quite ready to make the work place a fun and social environment.

Badge 108