Sprout Social

NOVEMBER 18, 2020

These expectations rose to a crescendo this past June, as many brands expressed their support for the Black Lives Matter movement and made public commitments to their BIPOC employees and community. That lack of communication is a problem for us as marketers—and all of us need to make it our problem.

Activities 116

Activities Brands Social Capital Compete 116

Twist Image

AUGUST 10, 2012

Does that mean that social media and digital media has not disrupted the model or added new layers and opportunities? Community managers going everywhere and anywhere on Facebook that health nuts hang out? community management. community manager. corporate communication. influencer marketing. social capital.

Crowdsourcing 110

Crowdsourcing Marketing Social Capital Collaboration 110

Stay N' Alive

SEPTEMBER 21, 2010

or, “how do I create traffic?&# There’s even a book about it called, “How to win Friends and Influence People.&#. How do we build community? The more you give, the more you will get back and the more your community will grow. What I haven’t shared is how to network to build that influence.

Influencer 102

Influencer Social Capital Publishing Twitter 102

Convince & Convert

NOVEMBER 1, 2011

That fosters community. There’s a lot of conversation these days about influence or outreach and Klout , with Klout’s new algorithm change recently. Brian: This has been another area of study actually going back to the 90s before there were influence scores. We actually have to do it for the value in that.

Klout 122

Klout Social Capital Influencer Social Graph 122

Sherrilynne Starkie

JUNE 9, 2013

Last week at Social Capital Ottawa I moderated rountable discussions on analytics and digging deep to gain real insight. Our analysis showed that although the follower numbers kept growing, this client was failing to reach the real key influencers of its community. Measuring online influence. Related articles.

Analytics 380

Analytics Social Capital Klout Analysis 380

Convince & Convert

FEBRUARY 19, 2016

This week’s show is on Little Bird , the influencer identification and connections platform. Which people and which tweets and which influencers and which topics are of importance to your business? Little Bird helps you tap into the people, companies, and content on Twitter that are influencing the direction of your business.

Influencer 60

Influencer Marketing How To Report 60

Convince & Convert

JUNE 22, 2010

[link] blur Marketing Why You’re the Key to Social Media Success [link] [link] Kimber Johnson Why You’re the Key to Social Media Success… [link] (from @JayBaer) [link] Sadie Harris Why You’re the Key to Social Media Success [link] [link] Joey Strawn What are you doing to influence the use of social media in your organization?

Social Media 132

Social Media B2B Company Consultant 132