Josh S Peters

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Social Media Integration – How do all the pieces fit?

Josh S Peters

Search Engine Marketing (SEM) is all about getting people you find you and your products via search engines. This should help you build your community from existing customers / fans. Personally, the first thing I do when looking at a company is see if they have a Twitter, Facebook, etc. SEM (SEO / PPC). Email Marketing.

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The Convergence of Search and Social Part 7 – A Strategy Framework

Josh S Peters

If your customers are heavy Pinterest and Facebook users, then don’t display StumbleUpon and LinkedIn share buttons (or at least don’t make them prominent). Pay for the right terms on search engines and you can get the exact customers you’re looking for. Don’t use paid as s crutch.

Strategy 186
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Using Social Media in an Awareness Campaign | Shuaism

Josh S Peters

Remember Twitter is basically a giant word of mouth engine and your goal is to get people talking and then to keep them talking. Facebook – Your greatest asset here is going to be your Fan Page. They have plenty of interactive ways to connect and communicate with them on their tabs and fun things for people to do with their kids.

Campaign 105
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Search and Social Weekly (1.9)

Josh S Peters

This week is all about Facebook! I’ve collected some great posts to help you get more out of your Facebook experience both personally and professionally. 14 Ways To Get More Facebook Shares [INFOGRAPHIC] via Mari Smith. Share is to Facebook as retweet is to Twitter. A New Look for News Feed via Facebook Newsroom.

Feed 121