Convince & Convert

APRIL 20, 2010

Last week, I co-published a white paper with Chris Baggott , the CEO of Compendium Blogware (I’m on their advisory board). The free “Blogging’s Long Tail Approach&# white paper is devoted to describing this notion of blog content breadth, and its impact on search term selection, and search term optimization.

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Convince & Convert

MAY 27, 2010

Let’s say you have a white paper for download on your site. link] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. If you use Wufoo to power your forms, you can hook up Flowtown to investigate, score, and sort your form submissions, and then alert you based on custom business rules.

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Convince & Convert

MARCH 23, 2010

Humanize Your Blog Remember, it’s a blog not a white paper, and a key differentiator is personality. We've been talking about what “our community&# looks to our blog for, and a quick peek at the blog analytics showed me that over 60% of visitors are first timers and not long time readers. Thanks for the help.

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Convince & Convert

APRIL 28, 2010

I also think this would pair great with a recent white paper by White Horse called the TIME Method. Read the white paper here: [link] Feel free to contact me if you have any questions. link] #socialmedia blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Im Jay Baer.

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Convince & Convert

SEPTEMBER 21, 2010

You have to create content, be part of many communities, and proceed incrementally. Too often we see social media strategies that involve putting photos into Flickr, videos into YouTube or the creation of a Facebook application and then never revisiting the environment to engage with the communities around this content.

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Convince & Convert

MAY 19, 2010

link] John White Paper Discoverable, Interactive, Shareable – Russ Henneberry on Content Marketing. is Crucial to your #ContentMarketing Strategy [link] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. link] This is why I read @JayBaer [link] Jon Leland RT @jaybaer: Why D.I.S.

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