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Social Pros 17 – Maria Ogneva, Yammer

Convince & Convert

This episode features Maria Ogneva of Yammer. Before we get rolling, I will thank our sponsors, which includes my company, Argyle Social , developers of social media management software used by all of today’s brightest social marketing stars, including our guest today, Maria Ogneva from Yammer. I’m a marketer.

Yammer 114
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Time for a Change

Social Media Strategery

Eight years ago, I left my job(s) delivering pizza and operating a crane in a steel mill in West Virginia to become government consultant at Booz Allen Hamilton. Consulting. I created our now 6,000 member+ Yammer community more than three years ago), and Gov 2.0 (I For the government.

Gov 2.0 112
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How to Apply Youtility to Internal Communication

Convince & Convert

When it comes to creating compelling content, marketing is leading the way for communication functions. Content marketing is realizing that “when you sell a product, you make a customer for a day, but when you help them, you make a customer for life” ( Jay Baer ). We wanted to find out how to improve employee communications.

How To 60
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Is Your Twitter Addiction Paying Off

Convince & Convert

I love the Twitter culture and community, and I spend quite a bit of time using Twitter. For us, it has helped expand our consulting business, which is a real measure. link] EllisTweet Given the volume of yammering about how to measure social networking success, I must say that this post, Jay, stands out.

Twitter 125
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Enterprise 2.0 Reflects the Culture | Social Media Strategery

Social Media Strategery

The rest of the wiki would be open to engaging others in our work and designed to ‘market’ our capabilities to others.&# Every honest consultant should make their client read this before the kick off meeting. Every honest consultant should make their client read this before the kick off meeting.

Gov 2.0 117
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Justifying Social Media to the Big Wigs

Social Media Strategery

Use an open source microblogging service like Yammer or QikCom. 101 , buy-in , marketing , social media , web 2.0 Forrester’s recent report about the growth of the market has earned plenty of blog pick up. Forrester’s recent report about the growth of the market has earned plenty of blog pick up.

Gov 2.0 56
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Building Your Business With Internal Collaboration

Convince & Convert

It’s like nothing else on the market, and I really mean that. The book is at some level about the kind of consulting you do. done a little bit of that kind of consulting myself, people say, “You know what? market forces in there that encourages employees to collaborate, respond, and participate? you good sir?