Firebelly

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Curation is Not Aggregation

Firebelly

Curation is the big new buzzword this year in social media circles — collecting information in a strategic amassing of selected information that’s presented in a new way to draw out the subtleties and patterns that might not otherwise be noticed when looking at the group in toto. Curation is an art form into itself.

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3 Ways To Tell If Facebook Fans Like The Content You’re Curating

Firebelly

You’re curating content on your Facebook page. But if the content is getting a lot of positive comments, Likes and shares, then there’s a good chance it’s going over well with your audience. Are people actually clicking through to read the articles you’re curating? Interactions. Consumptions.

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Some Consumers Are Just Consumers: Don’t Ignore Consumption Rates On Facebook

Firebelly

You’re creating and curating killer content on your Facebook page. You’re including strong calls-to-action with each post, but you’re still not seeing as many comments, shares, offer claims and Likes as you’d like. This doesn’t mean your Facebook efforts have failed. Photo views. Video plays.

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Marketing Mix Tape: Do These 6 Things to Bring More Traffic to Your Website Now

Firebelly

Mix tapes were and are labors of love – carefully curated, tested and re-recorded – all with the intent of a certain desired listening experience. Begin by watching your social media mentions to find discussions happening across your industry, and reply with insightful, informative comments and links.

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It’s Not Your Facebook Page, It’s You (That’s The Problem)

Firebelly

Third, YOU have to create (or curate) content your audience wants. If you need help with any of these steps, please post your question in a comment below. Tip: don’t just tell them “Like us on Facebook.” ” Let them know why they should Like your Facebook page – tell them what’s in it for them.

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