One of the first exercises we do with a small business getting into social media is learn to be a resource for the target they want to serve. Remember, we’re defining these phrases for purposes of being a resource – content curation and knowledge sharing. Finding Your Three Keys for Great Content Curation is a post from: ConverStations. You just finished reading Finding Your Three Keys for Great Content Curation ! Consider leaving a comment! Finding great content to share will make others more aware and show them how much you really care. MORE >>

Generation Y prefers to communicate through mobile or social media and you want to capture them for the future of your association. Meanwhile Boomers are starting to embrace Facebook, but still prefer print media. Shana is a founding Partner of Beekeeper Group , a DC-based public affairs firm, where she helps a wide array of association clients with their communications and advocacy strategies, focusing on social media and online community building. Engagement Strategies for a Social World. CurationWhat Does Member Engagement Mean to You? world. MORE >>

There are sectors of Social Media and Social Networking that may have reason to place importance on such matters as: Do they Follow Me? And so I curate it and share the content in various places – even if they don’t follow me. Consider leaving a comment! Blog Coach Social Media Content Curation Sharing Social media Social network ValueDid they Unfriend Me? Am I in their Circles? But people in my Tribe don’t like her … Stop it. There are plenty of people who write some brilliant content. MORE >>

Because of the fast pace of social media, we are constantly bombarded with distractions from one social network or another. You have to participate and engage consistently, Facebook seems to change something on a weekly basis, Google has all of these animal-named announcements, new social networks pop up all the time…it’s exhausting to keep up with everything! recently asked on our Facebook page, “If you had only 20 minutes a day to spend on social media, what would you focus on?” You can easily spend hours, if not days, on social sites! MORE >>

He has not only created an engaging media outlet, he continually expands his reach into digital, social and mobile platforms. It’s off the charts for those of us in social media. Our goal as social media marketers and engagers is to find and develop content that people are passionate about. Starbucks is a winner in social media because people love their black ice tea (oh, wait, that’s me). Many B2B companies struggle with social media engagement because they cannot locate the passion point their brand offers. MORE >>