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How a Social Media Evangelist Became a Social Media Realist

Social Media Strategery

When did I become the guy who gets tired of social media? How did I go from annoying everyone around me by my incessant yammering about social media to the guy who grows increasingly annoyed when people talk about everything social media will do? You can go out and get a social media certification.

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For Social Business, Remember the 90-9-1 Rule

Webbiquity SMM

There is a risk of the same fallacy today, with the mantra updated to “social media is everyone’s job!”—if ”—if the concept of social business is misunderstood or improperly applied.

Jive 187
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Living Proof That Defense Contractors Can Rock at Social Media

Convince & Convert

Social Media Targeting. So why would a business such as Raytheon need social media? So why would a business such as Raytheon need social media? But when their tune changed, it was Lori who helped launch its entry into the social space. Well up until 2014, company leaders didn’t think it did.

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The 3 Building Blocks of Social Business Evolution

Convince & Convert

He writes the Britopian blog, and wrote the new social business book, Smart Business, Social Business: A Playbook for Social Media in Your Organization (available July 26). Building a social business is not so easy. Change Management is the foundation of a Social Business. Building a business is easy.

Jive 148
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For Social Business, Remember the 90-9-1 Rule

Webbiquity SMM

There is a risk of the same fallacy today, with the mantra updated to “social media is everyone’s job!”—if ”—if the concept of social business is misunderstood or improperly applied.

Jive 101
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Learn to Walk Before You Run | Social Media Strategery

Social Media Strategery

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 They identified a need to bring people people together in a collaborative environment. They researched the latest collaborative software. Are they rewarded or punished for collaborating? Government 2.0

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I Started a Blog But No One Cared | Social Media Strategery

Social Media Strategery

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 While it’s garnered a lot of publicity , won awards , and really changed the way we think about virtual collaboration here, I get asked this question and others like it (e.g., Government 2.0 Cross-promote.

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