Case Study Communities Marketing Sysomos 
Convince & Convert
DECEMBER 5, 2013
For Instagram, data from Sysomos shares 914,000 photos on Instagram used the hashtag #MOvember. Jessica Gioglio is a Social Media Strategist based out of Boston, Massachusetts who specializes in social media content, community engagement and crisis management. According to data from Topsy , there were 1.5 Movember participants!
Convince & Convert
SEPTEMBER 21, 2010
To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). I’ve started a comparison chart, based only on my own experience and opinion, for you to use and update as you see fit. The main pitfall to avoid is flashy graphics for the sake of flashy graphics.
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Webbiquity SMM
SEPTEMBER 12, 2011
Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Brian Carroll talks with MECLABS Director of Research Sergio Balegno about the disconnect between social media activity and results in the B2B environment, and concludes that “marketers are expecting way too much too soon.&#
Webbiquity SMM
AUGUST 16, 2010
With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. Social Media Marketing Tips, Tactics and Guides. Social media has dramatically altered the buying process as well as marketing practices.
Convince & Convert
JULY 9, 2010
An expert in marketing to women, she heads the Media Connections practice, focused on managing brand dialogue via traditional and social media. In fact, if you’re a marketer, online influencers generally agree that getting free products to review is great, but the trump card is the authenticity and transparency something experiential offers.
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