Buzz Marketing for Technology

JUNE 27, 2008

Ensuring that everyone in the organization has the ability to use the same base IT tools does not, on its own, enable knowledge mobilization." Consider the influence of information literate workers within their local communities. Annual Campaign. Annual Campaign. Or a scientist versus an office professional?

Library 100

Library Compete Skills Proposal 100

Techipedia: Tamar Weinberg

MARCH 17, 2010

Who are the influencers? Mark Thompson of Search Engine Journal has a great article entitled How To Find Industry Influencers. Larger companies may mobilize a large fundraiser, but smaller companies can host smaller community drives as well. Keep your campaigns consistent. Who are the heavy hitters? Check it out!

Communities 237

Communities Twitter Web 2.0 ROI 237

Webbiquity SMM

JANUARY 19, 2011

Sally Falkow reports research on new influences in the B2B buying process (e.g., Michael Cohn supplies an excellent list of “useful and effective tools that will help you create a buzz for your business,&# from social networks and photo-sharing sites to wikis and review sites. Tweet about the video. Post it to the Facebook Wall.

Tips 179

Tips Press Release Reputation B2B 179

Techipedia: Tamar Weinberg

JULY 8, 2008

Maki , Internet Marketing and Social Media Blogger: The main characteristic [social media marketers] need to have is a genuine curiosity/interest in social media, particularly on how it influences human relationships and business practices. This will help a great deal in planning and managing successful marketing campaigns.

Social Media 163

Social Media Marketing Consultant Communities 163

Webbiquity SMM

AUGUST 16, 2010

Christina Warren tells b2b marketers how to use Twitter effectively, find their “social voice,&# efficiently monitor industry developments through social media, expand their influence and more in this excellent post. 25 Characteristics of Highly Effective Social Media Campaigns by Social Media Today.

Social Media 202

Social Media Tools Strategy Tips 202

Convince & Convert

DECEMBER 30, 2015

Alternatively, you can use quotes from influencers to complement your content—which works particularly well in shareable graphics embedded in your content. While interviews may be an avenue to gather testimonials and quotes, you may also use them for gathering insight from industry influencers you may have never met before.

Diagrams 60

Diagrams Posterous Eventful Template 60

Convince & Convert

SEPTEMBER 15, 2015

Alternatively, you can use quotes from influencers to complement your content—which works particularly well in shareable graphics embedded in your content. While interviews may be an avenue to gather testimonials and quotes, you may also use them for gathering insight from industry influencers you may have never met before.

Types 60

Types Content Diagrams Posterous 60