Social Media Strategery

APRIL 3, 2014

Cramer-Krasselt , my employer, while traditionally seen as an ad agency, actually uses an integrated structure that aligns PR, social media, advertising, paid media, CRM, search, and paid media under one P&L that allows us to create seamlessly integrated campaigns across all forms of media.

Syndication 103

Syndication Marketing Advertising SEO 103

Social Media Strategery

AUGUST 30, 2011

By relying on personal relationships instead of using open platforms that connect teams and leagues together, professional sports leagues are missing a golden opportunity to reduce duplication, cut costs, increase morale, and increase employee performance. Wouldn’t that be better than sending around “what do you think of this?&#

Compete 102

Compete Sports Collaboration Loyalty 102

Social Media Strategery

MARCH 7, 2010

isn’t a communications campaign, a mobile app, or way to share information solely for the sake of checking the “transparency&# box in a government directive. isn’t a communications campaign, a mobile app, or way to share information solely for the sake of checking the “transparency&# box in a government directive.

Gov 2.0 119

Gov 2.0 Forums Collaboration Data 119

Social Media Strategery

OCTOBER 25, 2008

But at what cost? I, like Andrea Baker explained in my last post , have been inspired by Gary V to keep pushing, to keep advocating in what I believe, and to remain completely and overwhelmingly passionate about it. This approach has proven to be incredibly beneficial to my organization’s social media efforts and to my career.

Gov 2.0 56

Gov 2.0 Social Media Web 2.0 Wiki 56

Social Media Strategery

MAY 21, 2009

Instead, they were faced (at least for a while) with the prospect of thousands of really fearful citizens, all armed with their own mini-platforms to broadcast their fears — which may cost it dearly in the long term.” Indeed, it may cost us – both the public and our institutions.

Gov 2.0 94

Gov 2.0 Social Media Chemicals Report 94