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Competitive Marketing Analysis: 14 Ways to Monitor and Beat Your Competitors

Writtent Blog

A website is the backbone of your digital presence, and it’s critical to out-optimize your competition, particularly in an era where mobile optimization is so important. Load Times: Does the website load quickly in all browsers, and on mobile-enabled devices? BuzzStream. Website Comparisons. Relevant content is serious business.

Analysis 106
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An Introduction to Social Media for Business

Sprout Social

The interesting thing about all of these is unlike Facebook, Twitter, Pinterest or Google+, they are mobile first. While visuals are an important aspect of being successful on Google+, Facebook and Twitter, images and video are the primary focus of these new apps. Be a Breakfast Pioneer with Coffiest.

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3 Strategies to Make Big Content Work for Your Brand

Convince & Convert

Follow him on Twitter and Google+. Let’s take an idea that started as a simple, small project: The Google Algorithm Change History. This started as a simple goal to publish a record of Google updates. Imagine a campaign that delivered content across your browser, television, and Google Glass.

Strategy 152
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How to Promote Your Content Across Owned, Earned, and Paid Media

Convince & Convert

At BuzzStream, we’ve found that sharing our best content with our customers via email is an excellent way to get social distribution. Retargeting on Display or Facebook – If you have a retargeting list, you can advertise your content to it inexpensively on AdRoll, or through Google Retargeting.

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45 Marketing Tools to Consider for 2017

Razor Social

Google Analytics. If we had to suggest only one tool to help you track the effectiveness of your campaigns, as well as the performance of your website, it would be Google Analytics. Google Analytics also integrates with AdWords allowing you to measure and optimize your campaigns. Don’t leave home without Google Analytics!

Tools 40
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25 of the Best Web Presence Optimization Guides of 2012

Webbiquity SMM

And when enough people do that, then there is little chance Google can ever drop you below number #1 for brand searches. to $1.67), to the phenomenal growth in paid search clicks (driven by Google utilizing more screen real estate for these) to demonstrating how the Google display network is effective and complementary to organic SEO efforts.

SEO 192
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101 Marketing Tools and Technology Tips for 2017

Razor Social

You can monitor your performance across Facebook, Twitter, Google+, LinkedIn, Instagram and YouTube, track important SEO metrics, and understand what type of content drives the most engagement. It’s awesome on both desktop and mobile. Set Up Google Search Console. Use Google Tag Manager. Track Mobile Visitors.

Tools 40