yMarketingMatters

JUNE 20, 2014

With social media marketing, you can undeniably grow your audience, gain visibility and exposure for your company/products/services, provide outstanding customer service, and – yes – generate business and increase sales. Social Media Referral Traffic and Visitor Increase to your Website. Here are the top ones: 1.

Small Business 263

Small Business Social Media How To ROI 263

Bill Hartzer

MAY 26, 2010

More and more businesses are getting into social media – an umbrella term that covers various activities that help bring about social interaction on the internet. Facebook and Twitter are some of the main outlets for social media, but there are numerous types of social media like blogs, wikis, forums, chat rooms, etc.

Cymfony 152

Cymfony Social Media Tools SM2 152

Convince & Convert

JANUARY 9, 2012

Using Sysomos social monitoring software, we found 500+ tweets mentioning the Tostitos commercial on January 2 and 3. That does not mean that the people who liked the commercial will buy more snacks, or that the people who hated the commercial will swear off Tostitos. Differences in social listening software are vast.

Sentiment 115

Sentiment Sysomos Crowdsourcing Visible Technologies 115

Net-Savvy Executive

FEBRUARY 16, 2011

If you're a software developer (I'm not), you might find it easy to throw together a new application. You can handle pulling in data, moving it around, and displaying results—the normal software stuff. If you're analyzing social media content, though, the core functions of text analytics might be something you'd rather not learn.

Evri 91

Evri Analytics Sysomos API 91

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. What about you?

Social Media 155

Social Media Radian6 Strategy SM2 155

Convince & Convert

JANUARY 9, 2012

Using Sysomos social monitoring software, we found 500+ tweets mentioning the Tostitos commercial on January 2 and 3. That does not mean that the people who liked the commercial will buy more snacks, or that the people who hated the commercial will swear off Tostitos. Differences in social listening software are vast.

Sentiment 87

Sentiment Sysomos Crowdsourcing Visible Technologies 87

Net-Savvy Executive

MARCH 30, 2011

Every few seconds this morning, TweetDeck brings another comment on today's announcement that Salesforce.com is buying Radian6. The announcement's not exactly a surprise—Radian6 was the obvious acquisition target in social media analysis (SMA), and their platform had supported Salesforce integration since mid-2009.

Radian6 85

Radian6 Cymfony Alterian Jive 85