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Justin Levy
JUNE 23, 2010
If youre new here or just an old friend, Id love it if you subscribed via RSS feed. Below I have put together an overview for you to assess whether or not you think there will be value in spending a few dollars and buying the book. Buy Facebook Marketing! Thanks for taking time out of your day to come hang out here!
Jon Loomer
MAY 20, 2015
That is the one KPI that matters in this case — not CPC or CTR, for example. Of those who have interest, a small percentage will be willing to buy. You need to understand that those who have interest but aren’t ready to buy have value. A larger percentage will be willing to buy. Some will have interest.
Convince & Convert
APRIL 19, 2012
Read on for insights from Derek, and Eric’s Social Media Stat of the Week (this week: for Facebook advertising, CPM rates are up 41%, CPC rates are up 23%). The RSS feed is: [link]. We basically had a very similar conversation about the upcoming battle between social agencies and traditional paid media agencies.
agora pulse
OCTOBER 1, 2019
Is the upcoming holiday season stressing you out? This includes featuring products on Stories and in-feed posts and showcasing them in different ways. CPC costs will go up. The holidays, after all, are a time where people are consistently buying gifts for other people. Slacking on engagement monitoring.
agora pulse
OCTOBER 1, 2019
Is the upcoming holiday season stressing you out? This includes featuring products on Stories and in-feed posts and showcasing them in different ways. CPC costs will go up. The holidays, after all, are a time where people are consistently buying gifts for other people. Slacking on engagement monitoring.
Buffer Social
NOVEMBER 2, 2017
With Facebook, for example, you don’t have to use the “boost post” button that you see next to your posts in the feed. Campaigns using this custom audience have resulted in a 30% lower CPC and a 11% higher conversion rate than our standard demographic-based audience. Demographic-based audiences.
Social Media Strategies Summit
JUNE 7, 2019
90% of customers say video helps them make buying decisions, while 64% of customers say that seeing a video makes them more likely to buy. Smart marketers are testing ways to give video viewers the ability to ‘swipe to buy’ now so they are ahead of the pack when these features become mainstream. So where is video headed in 2019?
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