Adam Sherk
NOVEMBER 11, 2014
I was curious where things currently stand so I pulled mobile traffic figures from SimilarWeb for a variety of well-known brands. I started with the sites surveyed in my post on search and social traffic and then added several more newspaper, magazine and content sites, for a total of 70 brands. Travel 32%. Entertainment 52%.
Adam Sherk
AUGUST 14, 2012
For reasons of client confidentially I am not able to reveal the specific sites but they are all well-known brands from major publishers. Travel 30,622 1,457. Travel 49,431 1,586. Related posts: Pinterest: Great Opportunity for Lifestyle Publishers and Brands. Average Links Average Linked Pages. Food 612,238 12,886.
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Adam Sherk
DECEMBER 3, 2013
Whenever I do a presentation on Google+ for publishers I mention that quite a few news and content brands are among the most followed pages. 29% of the top 500 pages is a pretty good showing, and a wide range of content brands, areas of coverage and audience demographics are covered. 6 Travel Channel 26 3,335,575.
Adam Sherk
SEPTEMBER 10, 2010
In my book, Everything I Know about Marketing I Learned from Google , I share 20 “Googley Lessons” that marketers can learn from the world’s most ubiquitous brand to better engage customers and prospects. But, even for online news outlets — where overhead is low and immediacy is high — there’s too little commercial mindset.
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