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Social media news: Top 5 feat. LinkedIn’s Top Voices

Sherrilynne Starkie

The top five must-know social media news stories of the week feature a Google’s new app for small businesses, LinkedIn’s Top Voices list, Facebook welcoming in French regulators, Pinterest’s UX improvements and Instagram’s new time tracking feature. New Google My Business app now available. …a mix?

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Social Media Marketing During COVID-19: March 30 Update

Ignite Social Media

The general trends are unchanged: People are using social media more; People are running fewer paid ads on social; Therefore, the efficiency of paid ads on social has improved for brands still running ads. But if some brands are helping people and your brand is doing something to simply benefit yourself, it likely won’t look good.

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Adapting to More Digital and Social Ways of Being in a Time of Crisis

Hootsuite

Social platforms offer critical infrastructure, helping government agencies, hospitals, and health care organizations coordinate fast responses and speedy citizen engagement. Business survival. For years, we’ve heard about the need for brands to have deeper purposes. It’s so much bigger than selling a few sneakers.

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2023 Social Media Benchmarks + How to Use Them in Marketing

Hootsuite

Some industries (like entertainment) will by nature have greater reach than others (like health care). Fortunately, Hootsuite Analytics has a built-in social media benchmarking tool that allows you to compare the performance of your social accounts against the average of brands in your industry with just a couple of clicks.

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Proceed with Caution When Being Active on Social Media Sites

Saying It Social

In light of this weekend’s events, you may be tempted to voice your opinion (whether positive or negative) of the health care reform bill. “According to the Cone Business in Social Media Study, 93 percent of Americans expect companies they do business with to have a social media presence.

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004 Shapeshifter – ChatGPT and Jobs. Australian UnderEmployment skyrockets? Curiosity and Resilience while adapting to AI

Laurel Papworth

Maybe they’re freelance, hoping for work, a hybrid traditional media writing, and also comms, media releases, writing on behalf of government, writing on behalf of corporates, maybe even writing for small business. In fact, for everybody on this list, be unique, be your brand. Maybe they’ve given up of some kind.

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