Brands Embedding Metadata Research 
Sprout Social
SEPTEMBER 16, 2022
Google says that 90% of people use it to check out brands and products. This makes YouTube a powerful search engine that can help brands increase their reach and realize significant business value. Even as TikTok continues to grow in popularity, brands should still invest in the original social video platform, YouTube.
Sprout Social
JULY 30, 2018
• 96% of users use the tool to research something they’re about to purchase. You’ve really gotta pay attention to branding with One-tap pins. Here are a few ways you can create consistent branding: • Use the same language in your ad that you use on the landing page or product page. Promoted App Pins.
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Hootsuite
MARCH 2, 2023
In today’s digital age, it’s crucial for marketers to take steps to protect their brand safety online. Social media does a great job of building brands and connecting businesses with their customers. But it also comes with the risk of associating a brand with content that can harm its reputation. What is brand safety?
Hootsuite
MAY 3, 2023
YouTube SEO includes various strategies, such as keyword research, script optimization, link building, and more. These include video titles, descriptions, metadata, tags, thumbnails, how long people watch your video, view count, and more. Unfortunately, there are no YouTube-specific keyword research tools just yet.
Bill Hartzer
NOVEMBER 2, 2021
And do the initial research. I guess their intention is to “corner the market” and cover just about every possible scenario that they could possibly put into the application. Just think. An attorney (or attorneys) got paid to write those 16,728 words. And edit it.
Buffer Social
MAY 18, 2017
From our own research and in seeing the best practices of brands like Nike, NASA and leading agencies like VaynerMedia, we’ve noticed an increasingly common trend – prominent brands and those successful on social media are changing their message between networks for any given post. Learn more about Tailored Posts.
Hootsuite
MARCH 31, 2020
Learn more : 7 Great Ways Brands Are Using Instagram’s “Questions” Sticker. In the context of social media, archiving means creating an archive of your organization’s social media posts, messages, and associated metadata. For brands, the company logo is usually the best avatar choice. Brand advocate.
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