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The 7 Deadly Sins Of Digital Marketing In 2014

Twist Image

I would argue that the vast majority of brands engaged in digital marketing have left the fundamentals behind them. These brands and are, at mass scale, following/chasing the bright and shiny objects of the day. These searches are leads. Have we solved the most basic of questions for our digital marketing efforts?

Marketing 105
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The 12 Best Competitive Intelligence and Benchmarking Tools

Webbiquity SMM

To answer the second, here are the 12 best tools for comparing your brand’s performance to your top competitors in terms of web traffic, social media brand mentions, target keywords, online advertising, organic search visibility, and other factors. Sample review: “Rival IQ is a social media competitive analysis tool.

Tools 100
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Women in Blogging: 125 Fearless Female Bloggers

Kikolani

Alexa is a social media, web, and ecommerce content curator who strives to cut through the noise while having fun. Her blog, Web Content Curator , covers blogging, book reviews, social media, and more. Her blog, Brass Stack Thinking , covers blogging, branding, marketing, social media, and more. Alexa Samuels. Cori Padgett.

Blogger 168
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How to Promote Your Content Across Owned, Earned, and Paid Media

Convince & Convert

Most direct marketing advertisement methods (paid search, etc.) Some paid content promotion tactics that can be very effective include: StumbleUpon Paid Discovery – StumbleUpon lets you buy clicks at low, low prices fromsocially engaged visitors. And our tests indicate gorilla suit advertisements convert poorly.

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45 Marketing Tools to Consider for 2017

Razor Social

Brand24 is a social media monitoring tool that allows you to track mentions about your brand, or your competition, across social media channels, blogs, forums, photo sites, etc. Feedly is the easiest way to curate content from your favorite publications for social sharing. allows you to find content based on the keywords you specify.

Tools 40
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The Top B2B Marketing Trends for 2018 – A Meta-Analysis

Webbiquity SMM

Most “top trends” posts either tell what the blogger thinks (good), or curate the opinions of multiple experts (better). Storytelling: Brands will place more emphasis on storytelling and less on product features in order to connect with prospective buyers at an emotional level, said three B2B pros. But for B2B marketers?

B2B 293
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Top 8 Content Calendar Platforms

Oktopost

With content marketing, you’re building brand equity by creating and hosting original content that holds real value and relevance for your audience. It costs 41% less than paid search ads, and gets you three times as many leads for each dollar spent. Your lead generation dollar goes further with content marketing.

Platform 104