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14 Social Listening Tools for Effortless Brand Monitoring

Hootsuite

Social listening tools are some of the most important for any social media marketer to master. Simply because of the vast amount of data they provide about your brand, your audience, and your competitors in real time. Social listening is the practice of using social tools to monitor what people are saying about your brand online.

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12 Best Social Media Automation Tools For The AI Age (2023)

Keyhole.co

That’s where reliable social media automation tools can help you. It automatically schedules posts at optimum times, monitors audience response, benchmarks competitors, and empowers you to improve your digital presence over time. That requires regular monitoring of responses on your campaigns and conversations around your brand.

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Salesforce Social Studio Sunset: Everything You Need to Know

Hootsuite

Salesforce recently announced the retirement of its social media management tool Social Studio. Hootsuite does everything Social Studio does and more for a fraction of the cost. Plus, Hootsuite has a free Salesforce integration and many customer relationship management (CRM) tools to make your migration painless.

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Top 7 Mention Alternatives For 2024

Keyhole.co

Mention: A quick overview Mention offers a suite of features to help brands monitor relevant online discussions, listen to and capture information from posts, and publish posts to social platforms. The tool helps you manage your social media accounts with the help of market insights. Overall, Mention can be a useful tool.

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Social Mention Sentiment Analysis: A Comprehensive Guide For Marketers

Keyhole.co

Real-world examples of good social media sentiment analysis Social media is a powerful tool for online marketing, so you want to ensure that you are active on as many SM platforms as possible, especially the ones like Twitter (now X), which can be a goldmine for growing your traffic if you learn how to tap into it.

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Brand Monitoring 101: Tips and Tools for Tracking What People Think of You

Hootsuite

Caring for your brand means embracing the art and science of brand monitoring. Luckily for anyone interested in brand monitoring, it’s never been easier to observe, analyze and optimize the conversation around your brand. And with these tips and tools, you’re off to a great start.

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19 Social Media Metrics That Really Matter—And How to Track Them

Hootsuite

STEP 2 : Determine the reporting period your organization wants tied to brand awareness. Note : A brand monitoring tool makes it easier to track every time someone mentions you on social media, with or without an @mention. Audience Growth Rate measures the speed at which your brand’s following increases on social media.

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