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How To Track & Measure Hashtag Performance On Social Media?

Keyhole.co

Measure Brand Reach & Engagement The most obvious benefit to measuring your hashtag performance is to know how many eyeballs have seen your content. Skincare brand Drunk Elephant uses the #TheLittles hashtag to showcase their travel-sized products. Which Is the Best Hashtag Monitoring Tool? Get started for free here.

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Why Social Listening is Key to Understanding Your Customers

Oktopost

Well, that, and having the very best social media listening tools available. Jump to Section Why is Social Listening Important? Social listening is the process of capturing and extracting relevant information from your target market on social media. Without it, you’re missing a big part of the picture.

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Everything You Need To Know About Social Media Monitoring

Keyhole.co

Social media now offers much more than just a way to interact with loved ones. This is where social media monitoring’s art and science come into play. Social media monitoring: What is it? Monitoring social media is like listening in on discussions at a busy market in the digital realm.

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How to Manage Instagram Followers Effectively and Efficiently

Hootsuite

When the outdoor brand MEC launched a week-long social media campaign encouraging its followers to remember their favourite camping memory, it also inspired users to tag their friends who were there. This brings people together — and might even earn your brand some new followers. Moderate comments frequently.

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